DIESEL GINZA, created by Glenn Martens, the creative director leading the new chapter of Diesel, is now open at Ginza Marronnier Gate 1!
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Diesel’s flagship store is a new step forward with a renewed image and aesthetic under the creative direction of Martins
Diesel Ginza, with its world view of Diesel’s slogan “For Successful Living®,” is a two-floor store consisting of the first floor and the basement, with an interior that incorporates elements of renewal, destruction, and transformation. The first floor, unified in red and white to remind one of the brand’s iconic red logo, is a spacious and bright space with metal racks surrounding the store. Modern and industrial modules combined with resin shelves and other materials, as well as spacious sofas, create a cozy atmosphere.
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The basement level, in red tones, is a unique contrast between the walls and displays, and incorporates functional and innovative design elements. The all-gender lineup includes denim, apparel, shoes, bags, and accessories from the Diesel Fall/Winter 2022 collection and runway looks. In addition, the store will also feature exclusive and pre-sale items from the red looks shown at the Diesel Fall/Winter 22 collection show held this past June. The store is the birth of a new chapter in Diesel’s worldview, created by Martins’ aesthetic eye.
Diesel Ginza] More Information
Address: Marronniergate Ginza 1 1F and B1F, 2-2-14 Ginza, Chuo-ku, Tokyo
Inquiries: 03-3528-6210
