DIESEL’s Fall/Winter 2021 advertising campaign has been announced. This season’s campaign takes place in the colorful world of a supermarket.
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Look at the creativity that expresses DIESEL’s unique irony!
The supermarket is a universal consumerism world filled with colorful imaginary goods such as laundry detergent, soup cans, and bread, as well as special sale tags. And the irony is that all of them are diesel brands. Through a visual store where the only choice is Diesel products, the film expresses Diesel’s typical irony of subverting and poking fun at the essence while raising the topic of today’s mass consumption society, which is physically saturated with choices. The exaggerated iconography amplifies the playful and pop impact.
Pick up a part of the product lineup you’re interested in!
Focusing on the hottest items of the 2021 Fall/Winter collection, we pick out four items of note!
Jacket ¥99,000(tax included)
Denim pants ¥52,800(tax included)
Denim pants ¥63,800(tax included)
Denim jacket ¥74,800(tax included)
Details of “DIESEL Fall/Winter 2021 Ad Campaign
TEL：0120-55-1978 (DIESEL JAPAN)
Special site is here
VIDEO is here
