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The “KIWAMI Edition” of the TEREA cigarette stick for IQOS, decorated with a majestic coat of arms, is now available!
NEWS

The “KIWAMI Edition” of the TEREA cigarette stick for IQOS, decorated with a majestic coat of arms, is now available!

The first in a series of limited colors, “Amber Haze,” is the first in a series of limited colors from Plum AURA, which has been on a roll since its launch!
NEWS

The first in a series of limited colors, “Amber Haze,” is the first in a series of limited colors from Plum AURA, which has been on a roll since its launch!

glo™ Hilo Plus, the latest heated cigarette device from the glo series, is now available nationwide! Realizes one of the fastest heating times
NEWS

glo™ Hilo Plus, the latest heated cigarette device from the glo series, is now available nationwide! Realizes one of the fastest heating times

JT sponsors “WILD BUNCH FEST. 2025,” one of the largest festivals in western Japan! Special smoking booth “Ploom LOUNGE” will be exhibited.
NEWS

JT sponsors “WILD BUNCH FEST. 2025,” one of the largest festivals in western Japan! Special smoking booth “Ploom LOUNGE” will be exhibited.

Two new tropical flavors, Berry and Banana, are now available in the Ploom-exclusive EVO stick!
NEWS

Two new tropical flavors, Berry and Banana, are now available in the Ploom-exclusive EVO stick!

THE SMOKING LOUNGE, “the world’s best smoking place,” opens in Harajuku! The perfect space for the ultimate smoke!
NEWS

THE SMOKING LOUNGE, “the world’s best smoking place,” opens in Harajuku! The perfect space for the ultimate smoke!

Ploom Aura, the new heated tobacco device in the Ploom series, and Evo, a new stick brand!
NEWS

Ploom Aura, the new heated tobacco device in the Ploom series, and Evo, a new stick brand!

The new heated cigarette ” Lil’ Hybrid 3.0 ” goes on sale April 15!
NEWS

The new heated cigarette ” Lil’ Hybrid 3.0 ” goes on sale April 15!

Ploom’s Camel has a new flavor! Camel Smooth” with a subtly sweet flavor.
NEWS

Ploom’s Camel has a new flavor! Camel Smooth” with a subtly sweet flavor.

IQOS ILUMA i Series Limited Edition Designs Now Available! First to be released in Japan before the rest of the world!
NEWS

IQOS ILUMA i Series Limited Edition Designs Now Available! First to be released in Japan before the rest of the world!

Ploom X ADVANCED device “SPECIAL EDITION STRIPE BLUE BY KOSUKE KAWAMURA” in collaboration with creator Kosuke Kawamura!
NEWS

Ploom X ADVANCED device “SPECIAL EDITION STRIPE BLUE BY KOSUKE KAWAMURA” in collaboration with creator Kosuke Kawamura!

“Ploom X ADVANCED” limited-quantity colored device priced revised to $980!
NEWS

“Ploom X ADVANCED” limited-quantity colored device priced revised to $980!

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RANKING NEWS

  • 7-Eleven and Hanes Team Up! T-shirts and socks based on the BEEFY series are now on sale 7-Eleven and Hanes Team Up! T-shirts and socks based on the BEEFY series are now on sale
  • Rimowa has unveiled a new signature color, “Ink Blue,” from its “Original” and “Groove” collections! Rimowa has unveiled a new signature color, “Ink Blue,” from its “Original” and “Groove” collections!
  • Here are the latest trendy hairstyles for 2024! Top 20 men's hairstyles determined by public vote Here are the latest trendy hairstyles for 2024! Top 20 men's hairstyles determined by public vote
  • Ploom AURA introduces a new, elegantly shimmering color: “Glacier White”! Matching accessories are also available now. Ploom AURA introduces a new, elegantly shimmering color: “Glacier White”! Matching accessories are also available now.
  • Loro Piana has launched its new men's bag, the “Hedel Tote,” crafted from cashmere and silk! Loro Piana has launched its new men's bag, the “Hedel Tote,” crafted from cashmere and silk!
  • The “IQOS ILUMA i Remix Model” Is Now Available! A Unique New Model That Expresses Shifts in Light and Color Has Arrived The “IQOS ILUMA i Remix Model” Is Now Available! A Unique New Model That Expresses Shifts in Light and Color Has Arrived
  • Tatras is hosting a limited-time in-store event called “THE CRAFT JOURNEY”! Focusing on traditional embroidery techniques Tatras is hosting a limited-time in-store event called “THE CRAFT JOURNEY”! Focusing on traditional embroidery techniques
  • Pokémon and G-SHOCK Collaboration Models Celebrating Their 30th Anniversary Are Now on Sale! Applications for the lottery are being accepted until 12:00 p.m. on Monday, July 6. Pokémon and G-SHOCK Collaboration Models Celebrating Their 30th Anniversary Are Now on Sale! Applications for the lottery are being accepted until 12:00 p.m. on Monday, July 6.

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