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The first new product in the Seven Star series in nine years! [ New Seven Star Menthol
NEWS

The first new product in the Seven Star series in nine years! [ New Seven Star Menthol

JT offers a sale on the “Ploom X ADVANCED” at half price! New color front panel also available on the same day!
NEWS

JT offers a sale on the “Ploom X ADVANCED” at half price! New color front panel also available on the same day!

Deep sky blue is the new standard color for the intelligent “Ploom X ADVANCED!
NEWS

Deep sky blue is the new standard color for the intelligent “Ploom X ADVANCED!

The new ” IQOS ILUMA i ” series is a blast! What are the evolutionary points of the new device?
NEWS

The new ” IQOS ILUMA i ” series is a blast! What are the evolutionary points of the new device?

Ploom X ADVANCED” is now available in a new, limited-edition “red” color! SPECIAL EDITION RED BY ORA ITO
NEWS

Ploom X ADVANCED” is now available in a new, limited-edition “red” color! SPECIAL EDITION RED BY ORA ITO

JT’s Camel Craft series has a new pear flavor with a distinctive sweetness!
NEWS

JT’s Camel Craft series has a new pear flavor with a distinctive sweetness!

Fruit-type lovers should check out the new Pear flavor from Plum’s Mobius Option series!
NEWS

Fruit-type lovers should check out the new Pear flavor from Plum’s Mobius Option series!

Ploom X ADVANCED” collaborates with the UK live music club marquee club®︎! Pistols and Jimi Hendrix panels!
NEWS

Ploom X ADVANCED” collaborates with the UK live music club marquee club®︎! Pistols and Jimi Hendrix panels!

JT’s new heated cigarette model “Ploom X ADVANCED” will be released on Nov. 21! What are the evolution points?
NEWS

JT’s new heated cigarette model “Ploom X ADVANCED” will be released on Nov. 21! What are the evolution points?

JT announces the new Ploom X ADVANCED device for heated cigarettes!
NEWS

JT announces the new Ploom X ADVANCED device for heated cigarettes!

Mebius has a new banana-flavored brand that you wouldn’t expect!
NEWS

Mebius has a new banana-flavored brand that you wouldn’t expect!

The Mebius series of “Ploom X” now includes Mebius Aroma Rich Regular, which has an elegant sweetness and luxurious aroma!
NEWS

The Mebius series of “Ploom X” now includes Mebius Aroma Rich Regular, which has an elegant sweetness and luxurious aroma!

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RANKING NEWS

  • What color should you use? Gatsby’s Moving Rubber series has undergone a major overhaul! What color should you use? Gatsby’s Moving Rubber series has undergone a major overhaul!
  • ”Ploom CUBE” Gets a Makeover! Now Available in Two Monochrome Colors with a Matte Finish ”Ploom CUBE” Gets a Makeover! Now Available in Two Monochrome Colors with a Matte Finish
  • Here are the latest trendy hairstyles for 2024! Top 20 men's hairstyles determined by public vote Here are the latest trendy hairstyles for 2024! Top 20 men's hairstyles determined by public vote
  • The long-awaited wide model of Levi's 501® is now available for the first time in two new silhouettes, Loose and Relaxed! The long-awaited wide model of Levi's 501® is now available for the first time in two new silhouettes, Loose and Relaxed!
  • Tatras Is Touring All Over Japan! Pop-Up Events for the Fall/Winter 2026 Collection Are Being Held in Various Locations Tatras Is Touring All Over Japan! Pop-Up Events for the Fall/Winter 2026 Collection Are Being Held in Various Locations
  • 5 Essential British-Style Spring/Summer Pieces for a Mod or Biker Vibe 5 Essential British-Style Spring/Summer Pieces for a Mod or Biker Vibe
  • 7-Eleven and Hanes Team Up! T-shirts and socks based on the BEEFY series are now on sale 7-Eleven and Hanes Team Up! T-shirts and socks based on the BEEFY series are now on sale
  • Worn by seven stars, including Mbappé and Figo! Hublot watches that graced the wrists of celebrities at the 26th FIFA World Cup Worn by seven stars, including Mbappé and Figo! Hublot watches that graced the wrists of celebrities at the 26th FIFA World Cup
  • Hamilton Launches a Limited-Edition Watch Inspired by the Movie ‘The Odyssey’! Hamilton Launches a Limited-Edition Watch Inspired by the Movie ‘The Odyssey’!
  • The strongest protein drink in the history of Oikos is born! Contains 25g of highly absorbable protein The strongest protein drink in the history of Oikos is born! Contains 25g of highly absorbable protein

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  • What are the five charms of the perfect modern basic knit that combines strength and elegance?
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  • Surprisingly unknown! 10 Basic Knowledge Q&A about Japanese Whiskey
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