Mebius has a new banana-flavored brand that you wouldn’t expect!

JT’s Mebius brand, which boasts a high share of the domestic cigarette market, will launch two new banana-flavored brands at convenience stores and cigarette stores nationwide on Monday, October 16, 2012.

The new Mebius E series offers a very different taste before and after crushing the banana-flavored capsule.

Since its birth in 1977, Mebius has continued to evolve and be loved by customers. The “E” series is a continuation of the “Essential” taste of Mebius, with the hope that customers will “Enjoy” the “Evolution” of Mebius. The E-series, which is well-known for its affordability and ease of use, is now available in a menthol flavor with a new banana-flavored capsule, a first for JT. Mobius E Series Menthol Sunny Gold has a very different taste before and after the capsule is crushed. Before crushing the capsule, the menthol flavor has a faint sweet vanilla aroma and a strong menthol sensation, and when the capsule is crushed, the banana flavor spreads in the mouth with a faint sweetness. The capsules are available in two varieties: 8 mg for a strong tobacco taste and 5 mg for a lighter tobacco taste.

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[“Mobius E Series Menthol Sunny Gold” details

Release date: Monday, October 16
Price: 500 yen (including tax)

Sales Stores:
– Convenience Stores nationwide
– Cigarette Sales Stores nationwide, etc.

Inquiries: 0120-198-504 (Customer Service Center)