JT’s Ploom X heated cigarettes and the Red Cherry Distillery, which produces craft gin in Hokkaido, have collaborated to jointly develop two types of craft gin with original recipes. The craft gin enhances the individuality of the new Ploom X flavor, Mobius Option Series, and the distillery has sought to create a deep flavor that allows the user to enjoy a “marriage” with the aroma of the new flavor. The new flavor is currently being offered free of charge to Ploom device owners at select Ploom Shops nationwide.
Suponsered by
Luxurious craft gin developed for the “marriage” of Ploom X’s new “Mobius Option” flavor
In November 2021, JT launched “Mobius Option Purple” and “Mobius Option Yellow” as new flavors of cigarette sticks for the “Ploom X” heated cigarette device. Purple and Yellow are equipped with berry-flavor and citrus-flavor capsules, respectively, and with the rich flavor of 100% natural menthol, these cigarette sticks have already gained high popularity in spite of their short time on the market. To commemorate the release of the Mebius Option Series, a collaboration with Beni Sakura Distillery, a craft gin producer in Hokkaido, was realized.
For this collaboration, Beni Sakura Distillery has developed a luxurious new original recipe, created exclusively for the Option Purple and Option Yellow flavors of Mobius. Based on the distillery’s flagship craft gin brand “9148” #0101, the distillery has created two new craft gins, “#0513 Purple Moon” and “#0216 Yellow Breeze. Check out the details of how these two new craft gins “marry” with Mobius’ Option Purple and Option Yellow in the next section!
The sweetness of the berry flavor is enriched with true cinnamon in “#0513 Purple Moon
The “#0513 Purple Moon” was developed for Mobius Option Purple, a sweet berry flavor that can be enjoyed by crushing the capsule inside the filter. This craft gin is made from natural Ceylon cinnamon, known as the “true cinnamon. The aroma of the gorgeous and elegant cinnamon that wafts through the air enhances the cool sensation and moistens the sweetness of the optional purple berry flavors, creating a pleasant and mellow marriage on the palate.
#0216 Yellow Breeze”, a soft Earl Grey that blends with the tartness of citrus
Created for Mobius Option Yellow, which offers a refreshing citrus aroma by crushing the filter capsule, is #0216 Yellow Breeze. Earl Grey tea leaves, which have an ideal balance of sweetness and aroma, were selected as the raw material for this product. The soft aroma of black tea gives depth to the citrus acidity characteristic of Option Yellow, creating a refreshing marriage different from that of purple.
When you drink craft gin from the BENI SAKURA Distillery, you have to pay attention to the glass as well!
The craft gin produced at the BENI SAKURA distillery is characterized by its rich and mellow aroma. The aroma can of course be enjoyed in an ordinary glass, but if you use a glass shaped like a brandy glass, which enhances the aroma, you will be able to enjoy the flavor even more. At the press preview held in Sapporo, Hokkaido, Japan, an original “9148” glass was available, as shown in the image below, and when tasted in the glass, the aroma of the craft gin filled the mouth. Of course, Ploom Shop also offers craft gin in this original brandy glass. Drink it straight, on the rocks, or with soda, however you like it!
The distillery produces craft gin in small quantities and is the first of its kind in Hokkaido. The distillery is characterized by its use of unique ingredients unique to Hokkaido.
Established in 2018, the Red Cherry Distillery operated by Hokkaido Free Whiskey is the first craft gin distillery in Hokkaido that produces a small amount of gin and is particular about its production method. Based on the concept of “a free world, free ideas, and free values,” the distillery has been highly acclaimed both in Japan and abroad for its unique gin that makes the most of the delicious flavors and aromas of Hokkaido’s unique ingredients.
The distillery’s craft gin is distilled in a 400L distiller made by Barison of Italy, using water from the underground river in Minami Ward, Sapporo City as the source water. Mr. Hidekuni Hayashi, president of Hokkaido Free Whiskey, gave a presentation at the preview.
Here is a full view of the distillery. The distillery is filled with the mellow aroma of ingredients used for craft gin.
What are the unique Hokkaido ingredients used in BENI SAKURA Distillery’s craft gin? Unexpected ingredients that go beyond the imagination!
In addition to the cinnamon and Earl Grey used in the collaboration with Ploom X, the distillery specializes in using a wide variety of ingredients. Among the wide range of ingredients, there are many local products unique to Hokkaido. For example, this is Hidaka kelp. Kelp, which has a strong impression of being used to make soup stock for cooking, can be transformed into gin in the hands of the distillery.
The #0101 of “9148”, the flagship product of the distillery, also has unusual ingredients such as kelp and dried daikon radish!
In addition to ingredients such as juniper berries, coriander, angelica, cinnamon, lavender, and other botanicals such as Hidaka kelp, dried radish, and dried shiitake mushrooms are also used in the recipe for #0101 of “9148,” a representative brand. The gin is said to be delicious not only as a match for Japanese dishes with dashi (Japanese soup stock), but also when mixed with the dashi itself, such as in oden and nabe (hot pot). The name “9148” is a play on the title of George Orwell’s science fiction novel “1984,” in which gin appears frequently. The label design is by Sapporo-based contemporary artist Satoshi Hata.
Ploom X and Red Cherry Distillery’s original craft gin can be experienced at the Ploom Shop! Experience the excitement of the marriage!
The craft gin jointly developed by Ploom X and the Red Cherry Distillery is now being offered free of charge to “CLUB JT” members and “Ploom X CLUB” members who own Ploom devices at some Ploom Shops nationwide. At the café space in the store, where only Ploom devices can be smoked, you can experience the marriage of ” Mobius Option Purple ” and ” Mobius Option Yellow ” with original craft gin. We hope you will experience the excitement of intertwining the tastes of tobacco and alcohol. No one under 20 years old is allowed to enter the store.
Available at
・Ploom Shop Sapporo ( TEL：011-596-9015)※Sapporo store will start serving from February 1, 2022.
・Ploom Shop Sendai ( TEL：022-397-7407 )
・Ploom Shop Ginza ( TEL：03-6264- 4290)
Ploom Shop Tokyo Station Grand Roof Store ( TEL：03-6810-0188 )
・Ploom Shop Shibuya Store ( TEL：03-6427-3852 )
・Ploom Shop Nagoya Store ( TEL：052-253-7575 )
・Ploom Shop Namba Store ( TEL：06- Ploom Shop Namba (TEL：06- 4708-4425 )
・Ploom Shop Tenjin ( TEL：092-753-7907 )
Ploom Dedicated Customer Service: 0120-108-513 (Hours: 10:00-21:00 ) *Closed from December 30 to January 4
[ Related Articles ] Check out other articles written about Ploom X!
https://otokomaeken.com/masterpiece/ 220490
https://otokomaeken.com/ mensfashion-news/208225
![Winter Clothes Men’s Fashion Outfit/Code Special [ 2021 Newest ].](https://otokomaeken.com/wp-content/uploads/2020/11/0e76d0f529d4d0ebaf955ba85cb89e42-630x331.jpg)
![Men’s Winter Outfits [ Latest on 2020/21 ] “The Latest Outfit Patterns” and “Tips for Expanding Your Coordinate Variety” Summary](https://otokomaeken.com/wp-content/uploads/2020/11/930479d9a4e10372f15a04377d754a1f-630x331.jpg)
