Denim Brand Special! [ Selected Japanese Brand Jeans for Men Who Know the World ].

Japanese denim brand 7 “RED CARD

The brand’s ” evolved version of real denim” targets men who are particular about their workwear.

The wash process gives a three-dimensional feel like real vintage, and the used finish of the bite and whiskers shows the delicate Japanese quality in every part of the garment. RED CARD, which has the opposite concept of denim as mere workwear, does not only pursue functional aspects but also proposes an “evolved version of REAL DENIM,” an idea born from a meticulous Japanese sensibility. The brand targets fashionable men who are highly fashion literate and enjoy simple but with a little essence.

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Japanese denim brand 8 “ONI DENIM

The “Oni Denim” is characterized by “denim that is as rough as an ogre “ produced by an old weaving machine. The weaving machine that produces this fabric can only be handled by experienced craftsmen, so the production volume is small and there is often a waiting list. Jeans made from such “Oni Denim” fabrics have a color fading effect called “spot fading,” which cannot be seen in other jeans.

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Japanese denim brand 9 “EVISU

Iconic seagull paint!

A Japanese denim brand founded by Hidehiko Yamane in 1988 and headquartered in Otsu City, Shiga Prefecture. The iconic seagull mark painted on the back pocket is well-known. Today, it has grown into a globally well-known jeans brand that is also sold in Europe, Asia, and the United States. The brand is even more popular overseas than in Japan.

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