What is the appeal of “Effector,” a rugged eyeglass brand that creates a presence on a man’s face?

Share

What is the appeal of "Effector," a rugged eyeglass brand that creates a presence on a man's face?

Unlike women, men do not generally wear “makeup,” “colored contacts,” or “fake eyelashes,” and there are only a few ways to drastically change the impression of our faces. The only things that can change the look of a man’s face are his “hairstyle,” “beard (if it is possible to grow one),” and, as far as the eyes are concerned, ” eyeglasses. In this issue, we would like to introduce you to the appeal of effectors, which have extremely thick frames and create a strong presence on a man’s face.

What is EFFECTOR®?

EFFECTOR

A pioneer in the eyewear world, ” Cradle ” based in Aoyama, Japan, launched this domestic eyeglass brand in 2005.” Rock On The Eyewear.” is the concept behind the brand’s designs, especially the masculine and bold frame work that is its greatest feature.
While incorporating a classic design with a Tokyo-like sensibility, the products are manufactured by Sabae-based eyewear craftsmen who have devoted their expertise and skill to the manufacturing of these products. The eyewear is inspired by rock, beatniks, and charismatic icons. The one-of-a-kind products are enthusiastically supported by creators, fashionistas, and musicians from all walks of life.

The charm of EFFECTOR® (1) “The unrivaled presence of its thick frame. Many male celebrities are also patrons.”

fuzz 10th anniversary model: The normal thickness of 8mm is set to 10mm to commemorate the 10th anniversary.

Many models exist, but most of them have thick celluloid frames. These thick frames give an overwhelming sense of presence. The effect of increasing the presence of the eyes is breathtaking, and it would not be an exaggeration to say that they are ” men’s false eyelashes” or “men’s color contacts. If you walk around town with these effectors on, you are sure to be looked back at more often ( according to our editorial department and a certain person’s experience). Daisuke Miyagawa, Takuya Kimura, Shingo Katori, Torayasu Hotei, Jun Tamura, Takanori Nishikawa, and other fashionable celebrities are among its users.

Attractiveness of Effector (2) “Made in Sabae, yet reasonably priced.

celluloid

Effector is manufactured in Sabae City, famous for its eyeglasses. Sasaki Celluloid Kogyosho, which has been producing plastic frames for 80 years, is in charge of production. While the frames include handwork by skilled craftsmen, they are very reasonably priced, starting in the 20,000-yen range.

Attractiveness of Effector (3) “Designed to suit Japanese faces. Looks good regardless of the thickness of your face.”

birdseye

Although glasses made overseas are cool, there is no denying that they do not suit Japanese people’s face and bone structure well. One of the characteristics of effectors is that they ” easily suit the Japanese face and bone structure. Specifically, “the bridge distance is short, so it can be worn without feeling uncomfortable even if the nose is not as high as that of Westerners,” and “the nose pad (nose pad) is firmly attached, so a certain distance can be maintained between the eyes and the lenses even if the face is shallowly sculpted. Anyway, the glasses have a strong presence, so it is possible to create a strong impression around the eyes, regardless of whether the face is dark or light.

Attractiveness of Effects’ Model 4: “Difficult to obtain, for better or for worse.”

cradle

Among the regular popular models, black in particular is always in short supply. Even at Cradle’s Aoyama store, which has the largest stock of these frames, they are always sold out as soon as they arrive. There are almost no frames with this kind of design available from other brands, so if you find a model you like, you must get it immediately. Among stores that carry Effector, local stores, not those in the city center, often have stock and sell them on Rakuten, etc., so if you want one, check it out! Click here for a list of stores that carry effectors.

Next, we will carefully select and introduce five popular models that represent Effects.

The classic effects pedal model “fuzz

This representative model embodies the concept of EFFECTOR®, fully utilizing the features of the 8mm-thick frame. This model boasts overwhelming popularity among the many models of EFFECTOR®.

Click here to purchase

The standard effects pedal model “distortion

Wellington, a representative model of EFFECTOR®. It combines basic framework with impact.

Click here to purchase

Crunch” – a classic model of effects pedals

Among EFFECTOR® models, this design has an orthodox form with a shallow top and bottom design. The soft impression when wearing it does not choose anyone.

Click here to purchase

Effects pedals “CHORUS” (standard model)

Wellingtons made of 8mm fabric with a wide top and bottom. Retro and nerdy 50’s style.

Click here to purchase

EFFECTOR’s standard model “fuzz-s

The impact of “fuzz” is maintained, but this model is a little smaller and easier to wear.

Click here to purchase

Article's author

Follow us !

Sign up to receive
OTOKOMAE Mail Magazine!

Sign up

Official OTOKOMAE Instagram Snapshot