What are the five items that are absolutely essential for Classico Italia?

You may have seen the fashion styles of the fashionable people who appear in the snapshots of Pitti Uomo, a world-scale men’s fashion exhibition held twice a year in Florence, Italy, on SNS and in magazine features, including OTOKOMAE’s snapshots. The basic style of their outfits is what we call “Classico Italiano. In this issue, we focus on such “Classico Italia” and introduce some items of interest!

What is ” Classico Italia ” known as the standard style of the fashionable Italian?

Classico Italia” has various names, such as “Italia Classico” and “Classic Italia. This term is known to refer to the ” Classico Italia Association ” founded in Florence, Italy in 1986. The association is known for its influence on men’s fashion, with Brioni, Keaton, Isaiah, Herno, and other leading Italian brands all represented in the association. The boom of this association spread to Japan as soon as the 1990s began. The terms “Italian classic” and “Classico Italia” have become firmly established as a style and have continued to the present day.

In the next section, we will introduce the items that symbolize such “Italian classic”!