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TOP / NEWS
JT sponsors “WILD BUNCH FEST. 2025,” one of the largest festivals in western Japan! Special smoking booth “Ploom LOUNGE” will be exhibited.
NEWS

JT sponsors “WILD BUNCH FEST. 2025,” one of the largest festivals in western Japan! Special smoking booth “Ploom LOUNGE” will be exhibited.

Two new tropical flavors, Berry and Banana, are now available in the Ploom-exclusive EVO stick!
NEWS

Two new tropical flavors, Berry and Banana, are now available in the Ploom-exclusive EVO stick!

THE SMOKING LOUNGE, “the world’s best smoking place,” opens in Harajuku! The perfect space for the ultimate smoke!
NEWS

THE SMOKING LOUNGE, “the world’s best smoking place,” opens in Harajuku! The perfect space for the ultimate smoke!

Ploom Aura, the new heated tobacco device in the Ploom series, and Evo, a new stick brand!
NEWS

Ploom Aura, the new heated tobacco device in the Ploom series, and Evo, a new stick brand!

Ploom’s Camel has a new flavor! Camel Smooth” with a subtly sweet flavor.
NEWS

Ploom’s Camel has a new flavor! Camel Smooth” with a subtly sweet flavor.

Ploom X ADVANCED device “SPECIAL EDITION STRIPE BLUE BY KOSUKE KAWAMURA” in collaboration with creator Kosuke Kawamura!
NEWS

Ploom X ADVANCED device “SPECIAL EDITION STRIPE BLUE BY KOSUKE KAWAMURA” in collaboration with creator Kosuke Kawamura!

“Ploom X ADVANCED” limited-quantity colored device priced revised to $980!
NEWS

“Ploom X ADVANCED” limited-quantity colored device priced revised to $980!

Ploom’s Mobius and Camel have been redesigned! Redesigned and finally equipped with the long-awaited Clean Seal!
NEWS

Ploom’s Mobius and Camel have been redesigned! Redesigned and finally equipped with the long-awaited Clean Seal!

JT’s Ploom X ADVANCED and rock band Novelbright have collaborated on a limited edition panel!
NEWS

JT’s Ploom X ADVANCED and rock band Novelbright have collaborated on a limited edition panel!

The Ploom X ADVANCED “SPECIAL EDITION RED BY ORA ITO” in bright red is available again in limited quantities!
NEWS

The Ploom X ADVANCED “SPECIAL EDITION RED BY ORA ITO” in bright red is available again in limited quantities!

JT releases a limited quantity of Piece! Piece Amber Notes”, a perfect companion to whiskey
NEWS

JT releases a limited quantity of Piece! Piece Amber Notes”, a perfect companion to whiskey

Ploom X ADVANCED’s four standard device colors are now priced at 980 yen including tax! Some related accessories also revised!
NEWS

Ploom X ADVANCED’s four standard device colors are now priced at 980 yen including tax! Some related accessories also revised!

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RANKING NEWS

  • What color should you use? Gatsby’s Moving Rubber series has undergone a major overhaul! What color should you use? Gatsby’s Moving Rubber series has undergone a major overhaul!
  • Here are the latest trendy hairstyles for 2024! Top 20 men's hairstyles determined by public vote Here are the latest trendy hairstyles for 2024! Top 20 men's hairstyles determined by public vote
  • ”Ploom CUBE” Gets a Makeover! Now Available in Two Monochrome Colors with a Matte Finish ”Ploom CUBE” Gets a Makeover! Now Available in Two Monochrome Colors with a Matte Finish
  • 5 Essential British-Style Spring/Summer Pieces for a Mod or Biker Vibe 5 Essential British-Style Spring/Summer Pieces for a Mod or Biker Vibe
  • The long-awaited wide model of Levi's 501® is now available for the first time in two new silhouettes, Loose and Relaxed! The long-awaited wide model of Levi's 501® is now available for the first time in two new silhouettes, Loose and Relaxed!
  • Worn by seven stars, including Mbappé and Figo! Hublot watches that graced the wrists of celebrities at the 26th FIFA World Cup Worn by seven stars, including Mbappé and Figo! Hublot watches that graced the wrists of celebrities at the 26th FIFA World Cup
  • Tatras Is Touring All Over Japan! Pop-Up Events for the Fall/Winter 2026 Collection Are Being Held in Various Locations Tatras Is Touring All Over Japan! Pop-Up Events for the Fall/Winter 2026 Collection Are Being Held in Various Locations
  • 7-Eleven and Hanes Team Up! T-shirts and socks based on the BEEFY series are now on sale 7-Eleven and Hanes Team Up! T-shirts and socks based on the BEEFY series are now on sale
  • Meguri Launches an Innovative Carbonated Shampoo! Make “Reboot your hair and scalp once every three days” a habit. Meguri Launches an Innovative Carbonated Shampoo! Make “Reboot your hair and scalp once every three days” a habit.
  • Levi's® is releasing a limited-edition reissue of the rare World War II-era “1942 501® Jeans”! Levi's® is releasing a limited-edition reissue of the rare World War II-era “1942 501® Jeans”!

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