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TOP / NEWS
Ploom AURA introduces “Fuchsia Flare,” an intense pink color!
NEWS

Ploom AURA introduces “Fuchsia Flare,” an intense pink color!

What is ” Nordic Spirit, ” a new type of cigarette that is smokeless and odorless?
NEWS

What is ” Nordic Spirit, ” a new type of cigarette that is smokeless and odorless?

Ploom AURA’s collaborative front panel, featuring Sakanaction’s Ichiro Yamaguchi’s favorite item, is now on sale!
NEWS

Ploom AURA’s collaborative front panel, featuring Sakanaction’s Ichiro Yamaguchi’s favorite item, is now on sale!

Nationwide release of four new flavors of “EVO,” a stick exclusively for Ploom, chosen by user votes!
NEWS

Nationwide release of four new flavors of “EVO,” a stick exclusively for Ploom, chosen by user votes!

Unexpected flavors are now available in the Ploom-exclusive stick “EVO! ” Honey Lemon Crystal “
NEWS

Unexpected flavors are now available in the Ploom-exclusive stick “EVO! ” Honey Lemon Crystal “

Ploom sponsors large music festivals in East and West at the end of the year! Smoking booth ” Ploom LOUNGE ” will be set up & collaboration items will be offered.
NEWS

Ploom sponsors large music festivals in East and West at the end of the year! Smoking booth ” Ploom LOUNGE ” will be set up & collaboration items will be offered.

Ploom collaborates with graphic designer VERDY for a special box by Wasted Youth!
NEWS

Ploom collaborates with graphic designer VERDY for a special box by Wasted Youth!

Ploom AURA introduces the third Limited Color Series, ” Aqua Green!
NEWS

Ploom AURA introduces the third Limited Color Series, ” Aqua Green!

Limited to 7 days! Urban Oasis “Ploom x NAKED, INC. Pop-up Store Shibuya” Opens Today!
NEWS

Limited to 7 days! Urban Oasis “Ploom x NAKED, INC. Pop-up Store Shibuya” Opens Today!

Ploom AURA now offers a limited edition “Bronze Royal” color!
NEWS

Ploom AURA now offers a limited edition “Bronze Royal” color!

Two new menthol brands from JT’s EVO Ploom-only stick are now available nationwide starting Monday, December 1!
NEWS

Two new menthol brands from JT’s EVO Ploom-only stick are now available nationwide starting Monday, December 1!

AURA’s goodness in the style of its origins; JT launches “Ploom CUBE,” a device for heated cigarettes
NEWS

AURA’s goodness in the style of its origins; JT launches “Ploom CUBE,” a device for heated cigarettes

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RANKING NEWS

  • The American Express Platinum Card “Mirror Design” is finally available in Japan! Applications are being accepted for a limited time. The American Express Platinum Card “Mirror Design” is finally available in Japan! Applications are being accepted for a limited time.
  • Rimowa Hosts a Huge Pop-Up Event! Featuring the World’s First In-Person Exhibition of “RE-CRAFTED” Rimowa Hosts a Huge Pop-Up Event! Featuring the World’s First In-Person Exhibition of “RE-CRAFTED”
  • Kentaro Sakaguchi Rocks Tatras' Latest Look! The Fall/Winter 2026 Campaign Is Out Kentaro Sakaguchi Rocks Tatras' Latest Look! The Fall/Winter 2026 Campaign Is Out
  • What color should you use? Gatsby’s Moving Rubber series has undergone a major overhaul! What color should you use? Gatsby’s Moving Rubber series has undergone a major overhaul!
  • JT Hosts a Pop-Up Event at MIYASHITA PARK Where “Adults Can Smoke and Have Fun”! Enjoy Interactive Activities and Music Events JT Hosts a Pop-Up Event at MIYASHITA PARK Where “Adults Can Smoke and Have Fun”! Enjoy Interactive Activities and Music Events
  • Glashütte Original Unveils Its New “70s” Series! Three Square-Shaped Analog Watch Models Glashütte Original Unveils Its New “70s” Series! Three Square-Shaped Analog Watch Models
  • Here are the latest trendy hairstyles for 2024! Top 20 men's hairstyles determined by public vote Here are the latest trendy hairstyles for 2024! Top 20 men's hairstyles determined by public vote
  • The No. 1 choice in user polls is finally here! Introducing “EVO,” a Kakao-flavored stick for Ploom The No. 1 choice in user polls is finally here! Introducing “EVO,” a Kakao-flavored stick for Ploom
  • Longines Unveils Several New Models in the “Master Collection”! Classic Dress Watches Carrying on a Legacy Dating Back to the Early 20th Century Longines Unveils Several New Models in the “Master Collection”! Classic Dress Watches Carrying on a Legacy Dating Back to the Early 20th Century
  • IWC is celebrating the 140th anniversary of Mercedes-Benz's automotive invention with the release of a limited edition of 140 watches! IWC is celebrating the 140th anniversary of Mercedes-Benz's automotive invention with the release of a limited edition of 140 watches!

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