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Ploom AURA introduces “Fuchsia Flare,” an intense pink color!

Ploom AURA introduces "Fuchsia Flare," an intense pink color!

JT’s Ploom AURA device for heated cigarettes is now available in “Fuchsia Flare,” the fifth in a series of limited color versions.

Fuchsia you shine with confidence

The “Fuchsia Flare,” the fifth in Ploom AURA’s Limited Color Series, is a bright Fuchsia Flare, the fifth in Ploom AURA’s limited color series, is a device with an outstanding presence in bright fuchsia pink. This color was created with the hope of adding color and sparkle to the hand and enhancing its beauty, thereby encouraging people to enjoy their days in a flexible manner. In addition, five types of front panels and one type of back cover will be available as accessories for the “Ploom AURA” at the Club JT online store, Ploom Shops nationwide, Ploom STAND, and other locations. The lineup of accessories that allow users to enjoy their own color coordination along with the device itself will be further expanded.

Product Outline

Ploom Aura Starter Kit Fuchsia Flare

MSRP: 2,980 yen (including tax)
Contents: device, cleaning stick, USB Type-C™ cable

USB Type-C™ is a trademark of USB implementers Forum.
The starter kit does not include an AC adapter. The AC adapter is sold separately for 980 yen (tax included).

Plume Aura Front Panel (5 types)

Color variations: Amber Haze, Bronze Royal, Aqua Green, Purple Dusk, Fuchsia Flare
MSRP: 1,480 yen (tax included)

Plum Aura fabric back cover (1 type)

Color variation: Fuchsia Flare
MSRP: 1,980 yen (tax included)

Launch outline

The color variation ” Plume Aura Starter Kit Fuchsia Flare ” will be available for pre-sale in limited quantities from March 10, 2026 (Tue.) at the CLUB JT online store and at Plum Shops nationwide. In addition, a limited quantity will be available at convenience stores and some tobacco retailers nationwide starting on March 17 (Tue.).

In addition, five types of “Ploom AURA” front panels (Amber Haze, Bronze Royal, Aqua Green, Purple Dusk, and Fuchsia Flare) and one type of back cover (Fuchsia Flare) will be available from March 10 (Tue.) at Club JT online store, nationwide Ploom Shop and Ploom STAND nationwide, etc.

Ploom Aura Starter Kit Fuchsia Flare

Available for pre-sale on Tuesday, March 10, 2026
CLUB JT online store
Ploom Shop nationwide (Ginza, Nagoya, Namba, Tenjin stores)
Ploom STAND nationwide
Some tobacco retailers

Available on Tuesday, March 17, 2026
CLUB JT official ONLINE SHOP Rakuten Ichiba store
CLUB JT official online store Yahoo store
・Convenience stores nationwide
・Some cigarette stores nationwide, etc.

CLUB JT online store will go on sale from March 10, 2026 at 10:00 a.m., and CLUB JT official ONLINE SHOP Rakuten Ichiba store and CLUB JT official online store Yahoo store will go on sale from March 17, 10:00 a.m.
*”Ploom Shop Tenjin” will close on May 7, 2026 (Thursday). We would like to thank all of our customers for their patronage and support of our store.

Ploom Aura Front Panel (5 kinds) / Ploom Aura Fabric Back Cover (1 kind)

Launched on Tuesday, March 10, 2026
CLUB JT Online Shop
CLUB JT Official ONLINE SHOP Rakuten Market Store
CLUB JT Official Online Shop Yahoo Store
NationalPloom Shop (Ginza, Nagoya, Namba, Tenjin)
Ploom STAND
Some cigarette storesnationwide

The release date may differ depending on the store.
*”Ploom Shop Tenjin” will close on May 7, 2026 (Thursday). We would like to thank all our customers for their patronage and support of our store.

Outline of “Ploom AURA Hajimete Discount

A discount campaign is being offered to first-time Ploom purchasers who meet all of the following conditions. The campaign allows customers to purchase “Ploom AURA” for 980 yen (including tax), compared to the manufacturer’s suggested retail price of 2,980 yen (including tax).

[ Terms and Conditions ]

・Not have purchased Ploom AURA, Ploom CUBE, Ploom X ADVANCED, Ploom X or Ploom S (including free trial)
・Not currently using Ploom AURA, Ploom X ADVANCED or Ploom X free trial
You have never registered a Ploom AURA, Ploom CUBE, Ploom X ADVANCED, Ploom X or Ploom S device
・ You have never purchased a Ploom cigarette stick or loaded a pack code
Ploom AURA, Ploom CUBE, Ploom X ADVANCED, or Ploom X Accessories
・Ploom tobacco stick is not the main cigarette set in MY TOBACCO in CLUB JT.

Please refer to the page in the Ploom CLUB for details.

[ Eligible Products ]

Ploom Aura Starter Kit

Eligible Color Variations: Jet Black, Rose Gold, Navy Blue, Lunar Silver, Amber Haze, Bronze Royal, Aqua Green, Purple Dusk, Fuchsia Flare
Contents: device, cleaning stick, USB Type-C™ cable

USB Type-C™ is a trademark of USB implementers Forum.
The starter kit does not include an AC adapter. The AC adapter is sold separately for 980 yen (tax included).

Campaign Price]

MSRP: 2,980 yen (including tax) → 980 yen (including tax)

Sales Stores may have different prices, so please check with each store for details.
Other discount campaigns for the same product will be offered during and immediately after this campaign.

Available at

CLUB JT online store
Ploom Shops nationwide (Ginza, Nagoya, Namba, Tenjin)
Ploom STAND nationwide
Some tobacco retailers

Inquiries: 0120-108-513 (Ploom exclusive customer service)
* Hours: 10:00 – 21:00, Closed: 10:00 – 21:00 Closed: December 30 – January 4

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