Ray-Ban has introduced five new models in lightweight bio-based material that will bring out the summer spirit. They are now on sale at the official Ray-Ban online store, Ray-Ban Stores, and Ray-Ban Sales Stors nationwide.
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The new collection is infused with Ray-Ban’s DNA. Unique and playful colors in unisex styles.
The five new models, aimed at a new generation of new trendsetters, feature transparent frames in vibrant colors that are perfect for summer. For the environmentally conscious consumer, the collection also features 57% bio-based carbon materials. In addition, every item in the collection comes with a case and cleaning cloth made of recycled materials and packaged in a special recycled paper box.
The KILIANE and CORRIGAN sunglasses, with their narrow silhouettes and soft angles, embody “eyewear made to see and be seen. WARREN, with its strong presence, experimented with light lines to accentuate individuality. All models feature bevel-cut details that create a three-dimensional 3D effect. Soft earth colors added a fantastic texture.
The visuals for this campaign were created by Donna Adi, an artist and creative director based in Los Angeles. Donna Adi is a highly acclaimed artist with a style that incorporates art into her photographs, making full use of her unique mixed media.
Here we introduce all five new collections!
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