MIHARA YASUHIRO and GU collaborate for the first time to release 33 items under the concept of “Good Inspiration

A special movie and snapshots of adult styling are now on view on GU’s special website!

GU has opened a special website and released a special movie for the launch of this collection. The movie was produced by Yukari Ota, a creative director and stylist who is active in a wide range of fields, anddirected by Kyoitaro Hayashi, who also works on music videos for famous artists. Dr. Keiichi Ejima of Sakanaction was in charge of music and created original music. The world view of the collection is expressed in the library and gallery of Tama Art University, Mihara’s alma mater and the inspiration for this collection.

Check out the special movie!

In addition to the movie, “adult styling ” using the collaborative items is also available on the special website. You can check out snaps of adults in various occupations wearing a wide range of the collaborative items.

GU×MIHARA YASUHIRO Collaboration Collection ” Details

Release date: March 5, 2021 (Friday)
Number of products: 33 models for men
Price: ¥490-¥5,990 (excluding tax)
Sales outlets: All GU stores, GU official online store*Special items may differ by stores.