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TOP / New
  • NEWS #heated tobacco
The new heated cigarette ” Lil’ Hybrid 3.0 ” goes on sale April 15!
NEWS

The new heated cigarette ” Lil’ Hybrid 3.0 ” goes on sale April 15!

Ploom’s Camel has a new flavor! Camel Smooth” with a subtly sweet flavor.
NEWS

Ploom’s Camel has a new flavor! Camel Smooth” with a subtly sweet flavor.

IQOS ILUMA i Series Limited Edition Designs Now Available! First to be released in Japan before the rest of the world!
NEWS

IQOS ILUMA i Series Limited Edition Designs Now Available! First to be released in Japan before the rest of the world!

Ploom X ADVANCED device “SPECIAL EDITION STRIPE BLUE BY KOSUKE KAWAMURA” in collaboration with creator Kosuke Kawamura!
NEWS

Ploom X ADVANCED device “SPECIAL EDITION STRIPE BLUE BY KOSUKE KAWAMURA” in collaboration with creator Kosuke Kawamura!

“Ploom X ADVANCED” limited-quantity colored device priced revised to $980!
NEWS

“Ploom X ADVANCED” limited-quantity colored device priced revised to $980!

Ploom’s Mobius and Camel have been redesigned! Redesigned and finally equipped with the long-awaited Clean Seal!
NEWS

Ploom’s Mobius and Camel have been redesigned! Redesigned and finally equipped with the long-awaited Clean Seal!

JT’s Ploom X ADVANCED and rock band Novelbright have collaborated on a limited edition panel!
NEWS

JT’s Ploom X ADVANCED and rock band Novelbright have collaborated on a limited edition panel!

New IQOS “TEREA” flavor “Riviera Pearl!
NEWS

New IQOS “TEREA” flavor “Riviera Pearl!

The Ploom X ADVANCED “SPECIAL EDITION RED BY ORA ITO” in bright red is available again in limited quantities!
NEWS

The Ploom X ADVANCED “SPECIAL EDITION RED BY ORA ITO” in bright red is available again in limited quantities!

Ploom X ADVANCED’s four standard device colors are now priced at 980 yen including tax! Some related accessories also revised!
NEWS

Ploom X ADVANCED’s four standard device colors are now priced at 980 yen including tax! Some related accessories also revised!

Limited edition IQOS colors are now available! Three Anniversary Models Commemorating the 10th Anniversary in Japan
NEWS

Limited edition IQOS colors are now available! Three Anniversary Models Commemorating the 10th Anniversary in Japan

The fourth limited color of the Ploom X ADVANCED, “Squared Champagne Gold,” is now available!
NEWS

The fourth limited color of the Ploom X ADVANCED, “Squared Champagne Gold,” is now available!

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RANKING NEWS

  • 7-Eleven and Hanes Team Up! T-shirts and socks based on the BEEFY series are now on sale 7-Eleven and Hanes Team Up! T-shirts and socks based on the BEEFY series are now on sale
  • Rimowa has unveiled a new signature color, “Ink Blue,” from its “Original” and “Groove” collections! Rimowa has unveiled a new signature color, “Ink Blue,” from its “Original” and “Groove” collections!
  • Loro Piana has launched its new men's bag, the “Hedel Tote,” crafted from cashmere and silk! Loro Piana has launched its new men's bag, the “Hedel Tote,” crafted from cashmere and silk!
  • Barbour to Exhibit at FUJI ROCK ’26! Free Rain Boot Rentals and Cool-Touch Ponchos as Prizes in Games Barbour to Exhibit at FUJI ROCK ’26! Free Rain Boot Rentals and Cool-Touch Ponchos as Prizes in Games
  • Here are the latest trendy hairstyles for 2024! Top 20 men's hairstyles determined by public vote Here are the latest trendy hairstyles for 2024! Top 20 men's hairstyles determined by public vote
  • Stone Island's Fall/Winter 26-27 season is here! The first release is the new “LODESTAR” series. Stone Island's Fall/Winter 26-27 season is here! The first release is the new “LODESTAR” series.
  • "Khaki Brown" from TSUCHIYA KABAN's Diario Series is now available in limited quantities! "Khaki Brown" from TSUCHIYA KABAN's Diario Series is now available in limited quantities!
  • Tatras is hosting a limited-time in-store event called “THE CRAFT JOURNEY”! Focusing on traditional embroidery techniques Tatras is hosting a limited-time in-store event called “THE CRAFT JOURNEY”! Focusing on traditional embroidery techniques

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  • Waterproof sneakers are evolving! Introducing 8 pairs of men’s recommended models for rainy days.
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