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TOP / New
  • NEWS #heated tobacco
Ploom AURA now offers a limited edition “Bronze Royal” color!
NEWS

Ploom AURA now offers a limited edition “Bronze Royal” color!

Two new menthol brands from JT’s EVO Ploom-only stick are now available nationwide starting Monday, December 1!
NEWS

Two new menthol brands from JT’s EVO Ploom-only stick are now available nationwide starting Monday, December 1!

AURA’s goodness in the style of its origins; JT launches “Ploom CUBE,” a device for heated cigarettes
NEWS

AURA’s goodness in the style of its origins; JT launches “Ploom CUBE,” a device for heated cigarettes

New berry-flavored sticks are now available for the exclusive IQOS stick TEREA!
NEWS

New berry-flavored sticks are now available for the exclusive IQOS stick TEREA!

The second collaboration between Tokyo Tanaka & Jean-Ken Johnny of MAN WITH A MISSION and ” Plum AURA! Limited collaboration goods will be awarded in the campaign!
NEWS

The second collaboration between Tokyo Tanaka & Jean-Ken Johnny of MAN WITH A MISSION and ” Plum AURA! Limited collaboration goods will be awarded in the campaign!

The “KIWAMI Edition” of the TEREA cigarette stick for IQOS, decorated with a majestic coat of arms, is now available!
NEWS

The “KIWAMI Edition” of the TEREA cigarette stick for IQOS, decorated with a majestic coat of arms, is now available!

The first in a series of limited colors, “Amber Haze,” is the first in a series of limited colors from Plum AURA, which has been on a roll since its launch!
NEWS

The first in a series of limited colors, “Amber Haze,” is the first in a series of limited colors from Plum AURA, which has been on a roll since its launch!

glo™ Hilo Plus, the latest heated cigarette device from the glo series, is now available nationwide! Realizes one of the fastest heating times
NEWS

glo™ Hilo Plus, the latest heated cigarette device from the glo series, is now available nationwide! Realizes one of the fastest heating times

JT sponsors “WILD BUNCH FEST. 2025,” one of the largest festivals in western Japan! Special smoking booth “Ploom LOUNGE” will be exhibited.
NEWS

JT sponsors “WILD BUNCH FEST. 2025,” one of the largest festivals in western Japan! Special smoking booth “Ploom LOUNGE” will be exhibited.

Two new tropical flavors, Berry and Banana, are now available in the Ploom-exclusive EVO stick!
NEWS

Two new tropical flavors, Berry and Banana, are now available in the Ploom-exclusive EVO stick!

THE SMOKING LOUNGE, “the world’s best smoking place,” opens in Harajuku! The perfect space for the ultimate smoke!
NEWS

THE SMOKING LOUNGE, “the world’s best smoking place,” opens in Harajuku! The perfect space for the ultimate smoke!

Ploom Aura, the new heated tobacco device in the Ploom series, and Evo, a new stick brand!
NEWS

Ploom Aura, the new heated tobacco device in the Ploom series, and Evo, a new stick brand!

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RANKING NEWS

  • Here are the latest trendy hairstyles for 2024! Top 20 men's hairstyles determined by public vote Here are the latest trendy hairstyles for 2024! Top 20 men's hairstyles determined by public vote
  • 7-Eleven and Hanes Team Up! T-shirts and socks based on the BEEFY series are now on sale 7-Eleven and Hanes Team Up! T-shirts and socks based on the BEEFY series are now on sale
  • Worn by seven stars, including Mbappé and Figo! Hublot watches that graced the wrists of celebrities at the 26th FIFA World Cup Worn by seven stars, including Mbappé and Figo! Hublot watches that graced the wrists of celebrities at the 26th FIFA World Cup
  • Two new flavors are now available from “Nordic Spirit,” a new-concept tobacco product that offers a smoke-free, odorless experience! Two new flavors are now available from “Nordic Spirit,” a new-concept tobacco product that offers a smoke-free, odorless experience!
  • The long-awaited wide model of Levi's 501® is now available for the first time in two new silhouettes, Loose and Relaxed! The long-awaited wide model of Levi's 501® is now available for the first time in two new silhouettes, Loose and Relaxed!
  • 5 Essential British-Style Spring/Summer Pieces for a Mod or Biker Vibe 5 Essential British-Style Spring/Summer Pieces for a Mod or Biker Vibe
  • Rimowa has unveiled a new signature color, “Ink Blue,” from its “Original” and “Groove” collections! Rimowa has unveiled a new signature color, “Ink Blue,” from its “Original” and “Groove” collections!
  • Levi's® Vintage Clothing introduces " 1870 Nevada Jeans," a reissue of one of the oldest blue jeans in existence Levi's® Vintage Clothing introduces " 1870 Nevada Jeans," a reissue of one of the oldest blue jeans in existence

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