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The third installment of the MR. BROTHERS CUT CLUB collaboration project, which sells out immediately every time, is “WACKO MARIA!
NEWS
BABUA launches pre-orders for its newest wax jacket for Fall/Winter 2025! New color cobalt blue now available!
NEWS
SHISEIDO MEN New Ultimune is born! New commercial featuring Takashi Sorimachi and Nanako Matsushima will be aired!
NEWS
THE SMOKING LOUNGE, “the world’s best smoking place,” opens in Harajuku! The perfect space for the ultimate smoke!
NEWS
The new bucket bag from Diesel’s ” MULTI-PKTS ” series of lightweight polyester bags!
NEWS
Why Does Yuto Horiyone Use Sunscreen? Behind-the-scenes look at the filming of the new Anessa commercial
NEWS
Rimowa’s classic aluminum suitcases now come in a limited edition “Bronze” color!
NEWS
Porsche and Ferragamo collaborate! Two elegant blue models are now available!
NEWS
Diesel introduces the “PAGODHA” ropelo sneaker, a modern reimagining of the 70’s aesthetic!
NEWS
newtra vc releases a new serum supervised by Takashi Sakurai! Unisex formula fits even men with sensitive skin
NEWS
Philips launches a new top-of-the-line electric shaver! What are its capabilities?
NEWS
New Rimowa colors and the latest collaborative models can be ordered at the world’s fastest pace! Pop-up at Isetan Shinjuku Store
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What color should you use? Gatsby’s Moving Rubber series has undergone a major overhaul!
”Ploom CUBE” Gets a Makeover! Now Available in Two Monochrome Colors with a Matte Finish
Here are the latest trendy hairstyles for 2024! Top 20 men's hairstyles determined by public vote
Tatras Is Touring All Over Japan! Pop-Up Events for the Fall/Winter 2026 Collection Are Being Held in Various Locations
Meguri Launches an Innovative Carbonated Shampoo! Make “Reboot your hair and scalp once every three days” a habit.
Levi's® is releasing a limited-edition reissue of the rare World War II-era “1942 501® Jeans”!
The reincarnation of SOLIDO! What is the appeal of the new pants brand "ORTELO"?
The long-awaited wide model of Levi's 501® is now available for the first time in two new silhouettes, Loose and Relaxed!
The strongest protein drink in the history of Oikos is born! Contains 25g of highly absorbable protein
Hamilton Launches a Limited-Edition Watch Inspired by the Movie ‘The Odyssey’!