Ray-Ban’s full lineup of Ray-Ban products! Ray-Ban Store SHIBUYA”, the first directly-managed store in Japan, is now open!

Ray-Ban” is an eyewear brand that was established in 1937 and has over 80 years of history. Ray-Ban’s first flagship store in Japan, “Ray-Ban Store SHIBUYA,” will open on June 29 (Fri.) in Jinnan, Shibuya-ku, Tokyo!

Japan’s first service and limited items! Ray-Ban Store SHIBUYA” decorated in red and black tones

The interior design of “Ray-Ban Store SHIBUYA” will be based on the brand colors of red and black. The store will offer a full lineup of more than 900 different items, including a wide range of items only available at the Shibuya store and a kids’ collection. In addition, as the first service in Japan, the store will start handling genuine Ray-Ban lenses and sunglasses. Original lenses with the Ray-Ban logo, the proof of genuine Ray-Ban lenses, will be used. The store also offers other attractions that only a directly managed store can offer, such as the “Remix (customized sunglasses),” which is available only online, and the “Evolve Collection,” which uses dimmable lenses that change color according to UV rays and temperature. The first flagship store in Japan.

The opening of Ray-Ban’s first flagship store in Japan, Alessandro Chiarelli, brand director of Ray-Ban, commented as follows: “The opening of the Shibuya store is more than just a store.

The Ray-Ban Store SHIBUYA is more than just a store, it is a brand experience that brings to life the DNA and spirit of the Ray-Ban brand in a three-dimensional space that makes the most of the Ray-Ban worldview, and we look forward to welcoming everyone in Japan. We hope that everyone in Japan will enjoy Ray-Ban Store SHIBUYA.”

Three limited edition models of Ray-Ban’s iconic “Wayfarer” products will be available at the Shibuya store!

Original Wayfarer” with “TOKYO” and “SHIBUYA” engraved on it

Wayfarer, one of Ray-Ban’s iconic models, was created in 1952 and is a legendary symbol of freedom and individuality that has captivated people around the world. The original Wayfarer, available only at the Shibuya store, is a special one with “TOKYO” and “SHIBUYA” engraved on the inside of the temples. 21,000 yen + tax

There is also a unique collaboration model with Martinez Brothers!

From the collaboration model with the Martinez Brothers, a sibling unit that has been a fixture in the New York dance scene, two models, “Pink/Brown” and “Black/White,” will be available. The finish is full of individuality, allowing you to show your own personality.
Left: Ray-Ban x Martinez Brothers PINK / BROWN ¥25,000+tax
Right: Ray-Ban x Martinez Brothers BLACK / WHITE ¥28,000+tax

Ray-Ban Store Shibuya” Store Outline

Address: 1F Zoukei Kaikan, 1-20-11 Jinnan, Shibuya-ku, Tokyo 150-0041, Japan
Tel: 03-6416-5601
Hours: 11:00 – 20:00
Closed: No regular holidays
Store area: 103m²
Visit the official Ray-Ban website