TATRAS, known for its luxurious down jackets and other sophisticated urban wear, launched a Japan-only campaign featuring actor Sota Fukushi on November 11 (Mon).
Sota Fukushi in a TATRAS down jacket blends into the Ginza district
This campaign commemorates the opening of the TATRAS Ginza store, which will open on November 16 (Sat) as a new flagship store, with visuals shot by NY-based photographer TESS AYANO. In the campaign visual movie shot in Ginza, Mr. Sota Fukushi wears down jackets including ” FONDO,” which has long been loved as a TATRAS standard model, and ” DINANDO,” which is characterized by its superb material with the suppleness of wool and the firmness and luster of nylon. The “FONDO” is a down jacket made of the finest material that combines the suppleness of wool and the luster of nylon. A total of five styles, mainly outerwear, are now on view through visuals and a short movie. The short movie features the elegant and natural charm of Mr. Sota Fukushi and the sophisticated and timeless collection that Tartrus pursues, blending in with the streets of Ginza, giving a sense of the urban winter style that Tartrus expresses.
On November 16 (Sat), TATRAS will hold its grand opening of the TATRAS Ginza store in Ginza 2-chome, a district where tradition and innovation intersect, as its first stand-alone store in Tokyo, comprising three floors from the basement to the second floor above ground. Details of the store are as follows.
TATRAS Ginza Store] Store Details
Opening date: Saturday, November 16, 2024
Location: V88 Building B1F, 1F, 2F (Map ), 2-5-11 Ginza, Chuo-ku, Tokyo
Hours: 11:00-20:00
Phone number: 03-6228-7770 (scheduled opening on November 16)