The third edition of the pop-up store “ISETAN HOME HOTEL,” featuring selected items that bring a special touch to your daily life, will be held at Isetan Men’s Building from August 3 (Wed) to 9 (Tue). The store will feature items from 18 brands, including cosmetics, fragrances, and loungewear, just as you would find at a resort hotel.
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Experience the summer retreats and resorts of your dreams in your daily life. The third volume of the series will feature items under the theme of ” Travel with your home. The third volume of the series is based on the theme of “The whole house is a trip.
The concept store “ISETAN HOME HOTEL” was born from the idea of “making your home a little more like a hotel by getting a little more for your money. The third edition of the concept shop, “ISETAN HOME HOTEL,” was created with this idea in mind, “If you could make it like a hotel, it would be just like a hotel. The refreshing blue color scheme of the venue, reminiscent of an urban oasis, will be used to display items for different scenes in daily life.
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A selection of higher-grade ” cosmetics ” items, such as fragrances and botanical soaps that suit summer
Continuing from the previous exhibition, cosmetics items that will upgrade your daily life, centering on fragrance items that will wrap your body and soul with a special feeling, will be on display. The organic body care brand Austin Austin, which is making its first appearance at the Isetan Men’s Building, and the Japanese-born fragrance brand Danlow, a Japanese-born fragrance brand, and TEKLA, a fabric brand, will also make their limited time appearances. The selection includes styling products and botanical soaps that will lift your spirits in the morning, candles that will help you relax during bedtime, and other items that will turn your ordinary daily life into a blissful time.
Wear and home items to make you feel comfortable both inside and outside the ” Wear & Home
In keeping with the concept of “Take the house on a journey. the selection of clothing that seamlessly connects the inside and outside of the home. The collection is centered around summer staples such as white T-shirts, as well as motivational accessories such as socks and jewelry. Modern and stylish towels that update the entire house, and comfort wear made with luxurious silk for loungewear. They will give you more comfort during your relaxing time at home.
ISETAN HOME HOTEL original stickers and tote bags newly written by illustrator Hiroki Nishiyama on a first-come, first-served basis
The first 300 customers to show the follow screen of the official Instagram of Cosmetics on the 1st floor of the Men’s Building at Isetan Shinjuku during the “ISETAN HOME HOTEL” event will receive an original sticker. In addition, the first 50 customers to make a purchase of 16,500 yen or more will receive a tote bag. The offer will end as soon as the bags are gone, so be sure to visit the store early.
The images are for illustrative purposes only.
ISETAN HOME HOTEL】detailed information
Period: August 3 (Wed) – August 9 (Tue), 2022
Venue: Isetan Shinjuku Men’s Building 1F The Stage
Participating brands:
“Cosmetics” Austin Austin, CIGARRO, Danlow, davines ), ENDOCA, ORRIS*, WienerBlut, 100BON
“Wear & Home” BARBER SAKOTA*, Calvin Klein*, corgi JAMES PERSE, Naoto kojima*, N.HOOLYWOOD, POLO HOLLYWOOD, POLO RALPH LAUREN, RANGL, TEKLA*, THREAD, MOUTH AND THE MOON*.
*Marks are only sold in stores.
