SHISEIDO has announced the renewal of its men’s series “SHISEIDO MEN. A total of 9 products and 13 varieties of new skincare items, including a men’s version of Ultimune serum, and makeup items to cover men’s skin concerns, are now available at approximately 360 stores, mainly department stores nationwide, and on SHISEIDO’s comprehensive beauty website, watashi+.
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From the revamped SHISEIDO MEN, SHISEIDO’s best-selling beauty products and men’s makeup items and more!
Shiseido has announced the renewal of SHISEIDO MEN, the SHISEIDO men’s series that is available in 88 countries and regions around the world. The skincare items include a men’s version of SHISEIDO’s best-selling serum “Ultimune™️ Powerlifting Concentrate N,” which sells one bottle every 7.1 seconds worldwide, a stick-type sunscreen, Ultimune serum, and skincare products. The trial kits are available for men to try out. Also, many make-up items will be available for the first time at SHISEIDO MEN, so be sure to check them out.
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Here are some of the items of note from the renewed SHISEIDO MEN lineup!
SHISEIDO MEN Featured Item 1: “SHISEIDO’s best-selling serum with specifications focused on the three weak points that cause men’s skin problems.
The “SHISEIDO Men Ultimune™️ Power Rising Concentrate,” the centerpiece item of the renewed SHISEIDO MEN line, is a men’s version of SHISEIDO’s best-selling serum, which sells one bottle every 7.1 seconds worldwide. This product focuses on the three weak points that cause men’s skin problems: defense, balance, and recovery. The serum is equipped with “Triple Camellia GL Extract” technology, which leads to a bright, vibrant, and healthy impression. It also has a non-greasy texture that men prefer, while maintaining a sense of effectiveness after application. Price: ¥7,000 (excluding tax)
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SHISEIDO MEN Featured Item 2: “Makeup items that can naturally cover men’s skin problems
This renewal marks the launch of the brand’s first makeup item from SHISEIDO MEN. The extensive lineup includes “SHISEIDO MEN Vibrant BB Moisturizer,” a BB cream that naturally covers men’s skin problems and leads to a healthy impression, a lip cream, an eyebrow, and a concealer.
