Adidas’ new hot new “Adimur” is hot!

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Adidas' new hot new "Adimur" is hot!

Slip-on mules, such as Birkenstock’s Boston, have been attracting a lot of attention in recent years. Luxury brands such as Fear of God, Balenciaga, and Marni are all offering mule-type footwear, and for the first time in a while, a trend item other than sneakers is on the rise, and Adidas is also offering mule-type items. In this issue, we focus on the adidas “ADIMULE” and introduce its appeal!

Mule-type items are at the forefront of men’s shoe trends!

The sneaker boom has gradually settled down, and while there were whispers about what the next shoe trend would be, the mule has leaped out of the shadows as a surprising foreshadowing. As mentioned at the beginning of this report, Birkenstock’s Boston is at the top of the list, and many men were caught wearing them at Pittiwomo 104 in June 2023. Considering that luxury brands are also offering a variety of designs, the current shoe trend is definitely leaning toward mules.

BIRKENSTOCK Boston

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The famous Adiletta is the design source! Adidas’ mule ” ADIMULE

The spotlight this time is on a mule-type item called the “ADIMULE. While maintaining the sporty details that symbolize Adidas, the mules have a rough look that fits in with the “loose” style of today, and are attracting attention from fashion-conscious and stylish people, including Adidas fans. The design source for this model is the “Adiletta,” the most famous of the Adidas sandal series. These shower sandals established their position as a fashion item when normcore was in vogue in the past, and have been popular for their easy entry and Adidas-like three stripes design. The “Adimur” introduced here is a modern interpretation of the Adiletta, which has many such fans.

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Adidas is hot for mules right now! Adiletta mules are a strong choice for summer wear!

Adidas offers a wide range of mule-type shoes in addition to the adidas Adimur, the focus of this article. For men, we recommend the Adiletta series of mules. The mules are made from sugarcane foam and are water-resistant, making them ideal for everyday wear or for relaxing by the pool in a resort setting. The simple monotone color scheme of the Adiletta mules is particularly good for adding a mode accent to your feet and giving them a relaxed look. They can be worn with shorts for a lighthearted look, or with full-length wide trousers for a nude look with a contemporary feel.

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Here is an example of coordination by adidas store staff. Adiletta mules with a chunky toe go well with the loose silhouette of the oversized sweatshirt and loose track pants.

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