What is the appeal of THE ONITSUKA? Check out the new standard of modern dress shoes

Share

What is the appeal of THE ONITSUKA? Check out the new standard of modern dress shoes

Did you know that Onitsuka Tiger’s new luxury line, “THE ONITSUKA,” which will be launched in 2019, has been attracting a lot of attention, especially from fashionistas and people in the industry? The simple, beautiful, and timelessly designed dress shoes, which are created by interpreting the essence of “luxury” as “something that brings joy to people’s lives,” are sure to become the new standard for the feet of the modern businessman. In this issue, we focus on “THE ONITSUKA” and introduce its charms!

THE ONITSUKA” is a new collection by Onitsuka Tiger, a company that is making a splash by offering modern Japanese dress shoes!

THE ONITSUKA” is a boutique collection newly launched by Onitsuka Tiger in 2019. The collection is characterized by simple, beautiful, and timeless designs, and features items that are made in Japan. The collection’s dress shoes, which have been popular since its debut and use high-quality Kobe beef leather for the uppers, are of such high quality that they have been described as “having the appearance of a neat leather shoe, but are as light and comfortable as a sneaker. Hybrid shoes that are a cross between leather shoes and sneakers are attracting attention these days, and THE ONITSUKA’s dress shoes are one model that should not be overlooked as a new standard.

Click here to visit THE ONITSUKA’s official online store!

Don’t miss the brand movie that shows Japanese craftsmanship!

An image movie of the brand is also available now, which reviews the production process of dress shoes. The movie is different from the conventional image of Onitsuka Tiger’s collections, and has a luxurious and sophisticated atmosphere with a sense of Japanese craftsmanship.

Click here for THE ONITSUKA’s official online store

THE ONITSUKA’s standard model is ” DERBY “! Look out for the sophisticated design with a rugged shark sole!

THE ONITSUKA offers a wide range of models, all of which are finished with an appealing sense of Japanese craftsmanship, but the first model of note is the “Derby,” a standard model. As the model name suggests, it is a derby shoe with outside blades, and has the potential to be worn with a wide range of styles, from jacket pants to casual styles with denim. The thick shark sole with a line design that is simple but instantly recognizable as THE ONITSUKA’s sole is nice, and is also known as the model worn by Tomohisa Yamashita and Sho Sakurai.

For details and purchase, click here.

The “DERBY” fits not only for dress but also for casual style! A new standard shoe that gives a stylish look to a man’s feet!

The glossy leather upper, sophisticated form, and rugged shark sole. With an abundance of modern charms that tickle men’s fancy, ” DERBY ” achieves a sense of balance that makes it ideal for casual use, even though it is in the leather shoe category. It easily fits underfoot in a monotone coordinate with a hoodie and slacks in a drekage mix style. The red line on the sole adds a nice spice of color.

THE ONITSUKA’s DERBY 41,800 yen (THE ONITSUKA/Onitsuka Tiger Japan Customer Service Center 0120-504-630), GENTLEMAN PROJECTS’ hoodie 15,000 yen, slacks 16,500 yen (above GENTLEMANPROJECTS ) and other personal items of the stylist *All prices include tax.

THE ONITSUKA’s dress shoes not only have a sophisticated appearance, but also are packed with unparalleled attention to detail in their internal construction. From here, we will introduce the charm of THE ONITSUKA’s leather shoes, taking “DERBY” as an example!

Appeal of THE ONITSUKA’s leather shoes (1) “The upper leather is also made in Japan! You will be enchanted by the luster of the high-quality “Kobe beef leather.

THE ONITSUKA insists on Japanese manufacturing, and most of the materials used for the uppers of its dress shoes are purely made in Japan. The standard model “DERBY” is made of high quality Kobe beef leather. The luxurious luster of the leather, finished by Japanese craftsmen using traditional techniques in Himeji, one of Japan’s leading leather production centers, is irresistible.

Click here for THE ONITSUKA’s official online store

Appeal of THE ONITSUKA’s leather shoes (2) “The fine sole design centered on “αGEL Foam” realizes sneaker-like lightness and comfort!

The “Alpha Gel Foam” is an essential part of THE ONITSUKA’s dress shoes. This is installed in the heel of the sole to increase shock-absorbing properties and provide a light and comfortable fit, as if wearing sneakers. The inner sole is designed around the “αGEL Foam” and combines foam materials of different hardness to maintain cushioning while reducing arch sinkage and heel wobble. The outer sole is made of a rubber sponge that combines durability and cushioning in pursuit of comfort.

Click here for THE ONITSUKA’s official online store

Appeal of THE ONITSUKA’s leather shoes (3) “Sophisticated design that combines archives of the past with modern design

Another unique feature of THE ONITSUKA’s collection is the incorporation of designs inspired by past archives into each model, while maintaining a modern and sophisticated appearance. For example, the standard “DERBY” has a thick shark sole based on the design of soles used in training shoes from the archives. Another key point is the circular design on the tread and heel.

Click here for THE ONITSUKA’s official online store

THE ONITSUKA can be purchased only at the official store! Introduction of directly-managed stores

THE ONITSUKA is available only at the official online store and directly-managed stores. In addition to the standard “DERBY,” the brand offers a wide variety of other notable models, including the “BROGUE,” a brogue shoe designed after the 1970 golf shoe EMPEROR, and the “JUMPA,” inspired by the design of ski boots. Please check them out if you are interested. Don’t miss the official Instagram, where the latest items and news are posted.

THE ONITSUKA official online store
https://theonitsuka.com/

THE ONITSUKA SHIBUYA PARCO
Address: 3F Shibuya PARCO, 15-1 Udagawacho, Shibuya-ku, Tokyo 150-0042
Phone: 03-6712-7171
Hours: 11:00 – 20:00* Open from January 8, 2021 (Fri. ) – for the time being

THE ONITSUKA OMOTESANDO
Address: 4-24-14 Jingumae, Shibuya-ku, Tokyo 150-0001

Phone: 03-6447-1701
Hours: 11:00 – 20:00

・THE ONITSUKA SHINSAIBASHI PARCO ( THE ONITSUKA SHINSAIBASHI PARCO
Address: Shinsaibashi-PARCO 2F, 1-8-3 Shinsaibashi-suji, Chuo-ku, Osaka-shi, Osaka 542-0085, Japan
Phone: 06-6484-5260
Hours: 10:00 – 20:00

Follow us !

Sign up to receive
OTOKOMAE Mail Magazine!

Sign up

Official OTOKOMAE Instagram Snapshot