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The first in a series of limited colors, “Amber Haze,” is the first in a series of limited colors from Plum AURA, which has been on a roll since its launch!
NEWS

The first in a series of limited colors, “Amber Haze,” is the first in a series of limited colors from Plum AURA, which has been on a roll since its launch!

glo™ Hilo Plus, the latest heated cigarette device from the glo series, is now available nationwide! Realizes one of the fastest heating times
NEWS

glo™ Hilo Plus, the latest heated cigarette device from the glo series, is now available nationwide! Realizes one of the fastest heating times

THE SMOKING LOUNGE, “the world’s best smoking place,” opens in Harajuku! The perfect space for the ultimate smoke!
NEWS

THE SMOKING LOUNGE, “the world’s best smoking place,” opens in Harajuku! The perfect space for the ultimate smoke!

Ploom Aura, the new heated tobacco device in the Ploom series, and Evo, a new stick brand!
NEWS

Ploom Aura, the new heated tobacco device in the Ploom series, and Evo, a new stick brand!

The new heated cigarette ” Lil’ Hybrid 3.0 ” goes on sale April 15!
NEWS

The new heated cigarette ” Lil’ Hybrid 3.0 ” goes on sale April 15!

IQOS ILUMA i Series Limited Edition Designs Now Available! First to be released in Japan before the rest of the world!
NEWS

IQOS ILUMA i Series Limited Edition Designs Now Available! First to be released in Japan before the rest of the world!

Ploom X ADVANCED device “SPECIAL EDITION STRIPE BLUE BY KOSUKE KAWAMURA” in collaboration with creator Kosuke Kawamura!
NEWS

Ploom X ADVANCED device “SPECIAL EDITION STRIPE BLUE BY KOSUKE KAWAMURA” in collaboration with creator Kosuke Kawamura!

“Ploom X ADVANCED” limited-quantity colored device priced revised to $980!
NEWS

“Ploom X ADVANCED” limited-quantity colored device priced revised to $980!

JT’s Ploom X ADVANCED and rock band Novelbright have collaborated on a limited edition panel!
NEWS

JT’s Ploom X ADVANCED and rock band Novelbright have collaborated on a limited edition panel!

New IQOS “TEREA” flavor “Riviera Pearl!
NEWS

New IQOS “TEREA” flavor “Riviera Pearl!

The Ploom X ADVANCED “SPECIAL EDITION RED BY ORA ITO” in bright red is available again in limited quantities!
NEWS

The Ploom X ADVANCED “SPECIAL EDITION RED BY ORA ITO” in bright red is available again in limited quantities!

Ploom X ADVANCED’s four standard device colors are now priced at 980 yen including tax! Some related accessories also revised!
NEWS

Ploom X ADVANCED’s four standard device colors are now priced at 980 yen including tax! Some related accessories also revised!

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RANKING NEWS

  • Hamilton Launches a Limited-Edition Watch Inspired by the Movie ‘The Odyssey’! Hamilton Launches a Limited-Edition Watch Inspired by the Movie ‘The Odyssey’!
  • Tatras Appoints Kentaro Sakaguchi as Its First-Ever Global Ambassador! Tatras Appoints Kentaro Sakaguchi as Its First-Ever Global Ambassador!
  • Peroni’s 350ml cans are finally available year-round! How can you enjoy Italy’s No. 1 beer? Peroni’s 350ml cans are finally available year-round! How can you enjoy Italy’s No. 1 beer?
  • John Smedley Collaborates with Wales Bonner! Launches a Limited-Edition Collection Infused with British Aesthetics John Smedley Collaborates with Wales Bonner! Launches a Limited-Edition Collection Infused with British Aesthetics
  • Levi's® is releasing a limited-edition reissue of the rare World War II-era “1942 501® Jeans”! Levi's® is releasing a limited-edition reissue of the rare World War II-era “1942 501® Jeans”!
  • S.T. Dupont has released “Torch,” a multipurpose lighter that lets you control the flame however you like S.T. Dupont has released “Torch,” a multipurpose lighter that lets you control the flame however you like
  • Here are the latest trendy hairstyles for 2024! Top 20 men's hairstyles determined by public vote Here are the latest trendy hairstyles for 2024! Top 20 men's hairstyles determined by public vote
  • Stone Island Launches the “MINERAL DYING” Series, Exploring the Theme of Fall/Winter 2026–27 Stone Island Launches the “MINERAL DYING” Series, Exploring the Theme of Fall/Winter 2026–27
  • Tom Wood Launches New “Mined Ring Black Spinel”! Now Available for Pre-sale at Dover Street Market Ginza Tom Wood Launches New “Mined Ring Black Spinel”! Now Available for Pre-sale at Dover Street Market Ginza
  • Azabu Tailor Opens Its First Flagship Store in Azabu-Juban, the Brand’s Birthplace! Limited-Edition Suits (100 Pieces) and Ties Also Available! Azabu Tailor Opens Its First Flagship Store in Azabu-Juban, the Brand’s Birthplace! Limited-Edition Suits (100 Pieces) and Ties Also Available!

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