JT will release the Ploom X, a device for high-temperature heated cigarettes, at convenience stores and tobacco retailers nationwide on Tuesday, August 17, 2021. Pre-sales are currently underway at the CLUB JT online store. The product will also go on pre-sale at Ploom Shops nationwide from August 3 (Tue.).
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JT’s next generation global model heated cigarette, “Ploom X,” offers a delicate and profound flavor never before seen!
Ploom X,” a device for heated cigarettes developed by the JT Group with all of its resources, will finally be released in Japan ahead of the rest of the world. This product adopts the Nastro design, which realizes a stylish appearance and excellent operability. It is equipped with HEATFLOW®, a new concept in heating technology, which has improved the smoking experience compared to JT’s previous models.
And for Ploom X tobacco sticks, JT’s skilled blenders have blended tobacco leaves that are compatible with HEATFLOW®. The regular brand is carefully blended with ” lamina “, the most aromatic part of the tobacco leaf. With a rich lineup of 12 brands in total, customers can enjoy the delicate and profound taste of heated cigarettes with their own preferred taste and aroma, which is something that has never been possible before.
Here are some of the features of JT’s next-generation global model heated cigarette device, the “Ploom X.”
JT “Ploom X” features (1) “Beautiful appearance and smart, comfortable operability created by Nastro design
The “Nastro” design of the Ploom X means “ribbon” in Italian. The Ploom X features a seamless, ribbon-like design, no buttons on the surface of the device, and a sleek, high-grade aluminum body, The new model also combines a beautiful appearance with rugged construction.
Feature (2) of JT’s Ploom X: “”HEATFLOW®,” a new concept in heating technology, pursues high-quality flavor and a lingering finish.
Ploom X is equipped with HEATFLOW®, a new heating technology focusing on precise heating temperature control and air flow, which improves the smoking experience compared to JT’s previous models. The tobacco sticks are blended to work well with HEATFLOW®, so the flavor and rich aroma of tobacco leaves and the lingering aftertaste that extends even after the smoke is finished can be enjoyed in higher quality.
Feature (3) of JT “Ploom X” ” A wide variety of front panels that can be chosen according to your preference
The front panel attached to the device itself is magnetic and can be easily attached and removed. The front panel is available in seven different colors, so you can customize the design to suit your preference.
The front panel in the same color as the device itself is included in the starter kit.Front panels other than those included in the kit are sold separately for 980 yen (tax included).
Feature (4) of JT’s Ploom X: “Exclusive web service Ploom X CLUB offers a full range of benefits!
JT has also launched the “Ploom X CLUB,” a web service based on the concept of the Ploom X worldview. The “Ploom X CLUB” will offer after-sales service, including a warranty against self-loss and loss, services to enhance the use of Ploom X, as well as members-only campaigns and contents that allow users to experience the world of Ploom X. Members of the ” Ploom X CLUB ” will be given status according to their use of the products and the number of free trial referrals. The “Ploom X CLUB” members will receive special benefits and privileges that only the “Ploom X CLUB” can offer, allowing them to enjoy an exclusive experience.
JT ” Ploom X ” details
General release]
Release date: Tuesday, August 17, 2021
Release stores: Convenience stores nationwide and some cigarette sales stores nationwide
[Preliminary release (1)]
Release date: Monday, July 26
Release stores: CLUB JT online store
[Preliminary release (2)]
Release date: Tuesday, August 3
Release stores: Ploom Shop nationwide
[Price ]
MSRP: ¥3,980 (including tax)
Campaign Price: ¥1,980 (including tax)
[Campaign Location & Period]
・CLUB JT Online Shop: Tuesday, August 17, 10:30 – Monday, October 4, 15:00
・JT Official Ploom Rakuten Ichiba Store: Tuesday, August 17, 11:00 – JT official Ploom Rakuten Ichiba store: August 17 (Tue) 11:00 – October 4 (Mon) 15:00
・Ploom Shops nationwide: August 17 (Tue) – October 3 (Sun)
・Convenience Stores nationwide: August 17 (Tue) – October 3 (Sun)
・Some Cigarette Sales Stores nationwide: August 17 (Tue) – October 3 (Sun)
* The implementation time may vary depending on each store. The time may vary from store to store.
The hours of operation may be subject to change due to the impact of the spread of the new type of coronavirus infection.
Product Details]
Heating type: High-temperature heating type
Contents: Device, cleaning stick, USB Type-C™️ cable
Color: Slate gray, silver
Usable number of sticks: 20 sticks (when charged for about 110 minutes)
Heating waiting time: about 25 seconds
Usable time per stick: about 5 minutes
Inquiries: 0120-108-513 (Ploom exclusive customer service ) *10:00 – 21:00
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