Tendence Introduces “DeʼColor,” a New Watch with Beautiful Gradations

Tendence, which has attracted many people with its original collections based on the concept of ‘Larger Than Life,’ will release a new watch on February 20, 2018. The collection, named “DeʼColor,” is a collection that pursues the beauty of coloring and is full of charm.

DeʼColor,” a wristwatch expressing the beautiful gradations of the natural world

DeʼColor” was created based on the theme of the beautiful colors of nature that abound on earth. This collection was born out of the desire to bring the beautiful colors that abound on earth into our daily lives, to feel nature in our daily lives, and to bring peace of mind to our hectic days. The watches represent the five colors of nature that have always fascinated people: “Ocean,” “Desert,” “Aurora Borealis,” “Sunset,” and “Sky. The greatest feature of the watch is the magnificent gradation of colors that darkens from the 6 o’clock position to the 12 o’clock position. To achieve this coloring, the case is made of shiny “aluminum. Not only the dial, but also the case, bezel, push buttons, and even the strap are all gradated. The beauty of this work of art can be attributed to the fact that the case and bezel are all processed by hand. This is a gem of a watch that allows you to enjoy the great outdoors throughout the entire watch.

Release date : February 20, 2018
Price : ¥58, Watch brand : Switzerland, 2007

What is Tendence?

A watch brand established in Switzerland in 2007. It was established by Filippo Giardiello, who has been involved in the watch business for three generations, and Gabriele Germini, who was active in the fashion industry. Under the concept of ” Larger Than Life,” the brand’s worldview and products include oversized cases with an overwhelming impact and collections that surprise with something never seen before. In 2009, the brand opened a store at BASEL WORLD in Switzerland and was selected as one of the TOP 100 brands, attracting attention from the watch industry. In Japan, its first flagship store opened in Omotesando in 2014, offering one of the largest selection in Japan. In April 2016, the second flagship store opened in Ginza 1-chome.

Official website : http://www.tendence.jp