French premium casual brand “LACOSTE” will launch a series of collaboration items with “PYRENEX”, “GLOVERALL”, “K-WAY”, “ALPHA INDUSTRIES”, and “TAILOR TOYO”. The collaborative items will be available at select Lacoste stores starting today, October 3, 2019 (Thursday).
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Lacoste’s contemporary essence is injected into the outerwear of each of the five brands, each of which has its own strengths!
The collaboration combines the quality and universal design of each outerwear brand’s history with Lacoste’s contemporary design. The collaboration will release unisex outerwear with Lacoste’s contemporary design essence added to the historic quality and universal design of each outerwear brand. PYRENEX” will release a “down jacket. GLOVERALL” will release a “pea coat. K-WAY” will release a “rain jacket. ALPHA INDUSTRIES” introduced “flight jackets. TAILOR TOYO’s “Sukajan” and other familiar outerwear from partner brands are also lined up. The style transcends gender barriers, which was the focus of Lacoste’s 2019SS collection, and is designed to be coordinated with a wide range of outfits regardless of gender.
On the next page, we introduce the partner brands that collaborated We’ll show you the charm of the outerwear for each of them!
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