The “Air Max 720″ model, which appeared in 2019, is equipped with the largest capacity air unit among the Air Max series.The Visible Air has continued to evolve since its introduction in 1987, until finally it is equipped with a 38mm volume air unit sole. This time, we focus on Nike’s ” Air Max 720 ” and introduce its appeal and the models currently available for purchase!
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Air Max”, a leader in the high-tech sneaker world from the boom in the 90’s to the present
The Nike Air Max, which is no longer a household name, was first designed by shoe designer Tinker Hatfield in 1987. The most distinctive feature of the Air Max is its Visible Air design, which allows the air injected into the midsole to be “seen” from the outside. The Air Max 97, released two years later, featured Visible Air all the way around the shoe. The reissued Air Max models that led the 90s have a strong following, but Nike’s modern Air Max, packed with innovations, also have a strong following. The modern Air Max, packed with innovation, is also immensely popular on the streets.
Air Max 720″, a model with maximum capacity and omni-directional air in 38mm volume
The Air Max 720 is the latest Air Max in the series released by Nike in 2019. The Air Max has been released as a running shoe since its first appearance in 1987, but following the previous Air Max 270, the current version is also developed for lifestyle. It is designed to be worn mainly on the street as well as by athletes. It features the largest capacity of visible air ever, and the shoe’s name comes from the 360-degree view of the air, whether viewed vertically or horizontally. The ” Air Max 97″ was the first shoe to feature a full-length air unit, but its volume is incomparable.
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The Air Max 720’s air unit was developed by an engineer named Zachary Elder, who spent a total of seven years in development. The Air Max 720 is the first Air Max to be developed by an engineer named Zachary Elder, and it took him seven years to develop the Air Unit. The model with “720 Air (720 Air)” is being developed.
Three features that make up the Air Max 720
Feature of Air Max 720 (1) “Air unit boasting the largest in the series
The Air Max 720’s main feature is the tallest air unit in the series so far: the Air Max 270 released in 2018 was the thickest ever at the time with a thickness of 32mm, but the 720 exceeds that even further with a thickness of 38mm. The Air Max 720 is the thickest shoe of its time at 32mm, but the 720 is even thicker at 38mm.
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In addition, the air unit that covers not only the calf but also all directions of the shoe wraps the foot from 360 degrees. As the name “720” (360 degrees vertically + 360 degrees horizontally) implies, the air can be seen from any angle. This approach is different from that of “dad sneakers,” which combine various parts to add volume to the sole, but the presence of the Air Max is unique to the Air Max. Not only does it look impressive, but the cushioning that extends from the toe to the calf gives the shoe a ” walking on air ” feel.
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Feature of Air Max 720 (2) “Ingenious upper inspired by nature
The design of the Air Max 720 is inspired by nature. Many of the colors available feature gradations that change hues depending on the angle from which light hits them. The upper of the shoe expresses the organic light that is generated from the energy of various natural phenomena and movements, such as lava, the Northern Lights, the Milky Way, sunrises and sunsets.
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The wave-like design radiating from the sides is seamless. Despite its volume, the perforated fabric ensures breathability. In addition, large ventilation windows are also provided on the sides, providing a ventilation quality that is hard to imagine from the massive feel. The Swoosh is small, as in the Air Max series of yesteryear.
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The “AIR MAX” logo is placed on the shoe tongue. The original font, which has been used since the Air Max 270, is eye-catching. The laces adopt a thin flat strap.
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Feature of Air Max 720 (3) “The outsole feels like walking on air! Logo design has a wrinkle”
The overwhelming presence of the Air sole can be seen from the outsole side. There is no tread pattern like a normal sneaker, and the air unit is placed so that it wraps around the edge of the sole. The air unit itself makes contact with the ground, giving the wearer the feeling of walking on air. The “AIRMAX” logo is placed in the center. This is a specification that has been used since the previous Air Max 270, but the design has actually caused a stir. One of the customers appealed for the recall of the shoes on the Internet because the logo design resembled the Arabic word for ” Allah (God). As of January 2019, more than 7,000 signatures had been collected.
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Nike’s logo design has been the subject of disputes in the past, with the company recalling about 38,000 pairs of its Air Bakin and other models in the 1990s because the “Air” design looked like “Allah” (Allah). In response to the lawsuit, Nike explained that the Air Max trademark was used as a design. The company says that it respects all religions and does not intend any other meaning or expression. Nike’s aesthetics can be seen in the fact that the same design is used for the Air Max 720, following the previous Air Max 270.
Introducing recommended Air Max 720 models currently available for purchase.
The Air Max 720 is available in a wide variety of colors, and the company has also released a variety of special models, including a collaboration shoe with Air Jordan. Here are some recommended Air Max 720 models that are currently available for purchase!
Air Max 720 NORTHERN LIGHTS” in basic colors that complement the futuristic silhouette
The first color, “NORTHERN LIGHTS,” is the basic model that symbolizes the Air Max 720. The first color, “NORTHERN LIGHTS,” is the basic model that symbolizes the Air Max 720. The midsole is midnight blue, and the gradation between the purple and midnight blue evokes the glow of the Northern Lights. The laces and side panels are in an austere black. The futuristic silhouette and nature-inspired coloring build a beauty befitting the new generation of Air Max.
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Air Max 720 COOL GREY” in a light gradient that accentuates the original detailing.
Inspired by nature, the pale gradient highlights the creative detailing on the upper and creates an earthy mood. The gray color scheme on the tongue, laces, and side panels is brightened by the clear air sole. The black Swoosh and heel tabs complete the overall look.
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The “Air Max 720 BLACK” has a chic atmosphere in shaded black.
The entire upper of this pair is made of glossy mesh, and the entire upper is finished in black. Although the shoe is all black, the Air Sole and other creative design features give the shoe a light and airy impression. The laces and side panels are colored in deep black, while the upper is in gray-black, giving the Air Max 720 a crisp look.
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The “Air Max 720 Be True” features a rainbow gradient across the upper to highlight LGBT issues.
NIKE’s annual “Be True” campaign started in 2012. The 2019 “Be True” collection will feature a spectrum of eight off-palette colors across the upper. The 2019 “Be True” collection features the Air Max 270 in a spectrum of eight off-palette colors across the upper, incorporating the rainbow colors of the LGBT icon. The collection commemorates the 50th anniversary of the Stonewall Rebellion and honors the late Gilbert Baker, LGBT rights activist and Rainbow Flag designer.
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The rainbow gradation from toe to heel is a one-of-a-kind coloring that makes good use of the characteristics of 720. The 38mm sole has a clear air unit that contrasts with the upper. Gilbert Baker’s signature is printed on the side.
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The “Air Max 720 SATRN” is a high-cut model with composite materials and a zip fastener for a strong presence.
The Air Max 720SATRN is a pair that incorporates the style and comfort of a traditional basketball shoe. The upper is made of smooth leather and synthetic leather for a heavy texture, as well as elastic elastics for excellent stretch. The sides feature a zip fastener, snap buttons, and heel loops for easy on and off despite the high cut. The largest Air unit in Nike’s history adds polish to the visual presence.
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The combination of a pop upper and 38mm Air sole makes the most impact ” Air More Uptempo 720
The “AIR MORE UPTEMPO” is a Nike classic released in 1996. The shoes were famously worn by Michael Jordan’s close friend Scottie Pippen in the NBA. Known in Japan as the “Moaten,” the reissue model is still very popular today. The Air More Uptempo 720 is equipped with a 38mm thick air unit on the side panel, with “AIR” on the inside and “MAX” on the outside in the familiar pop font. The model with the largest volume of air when it was first released in 1996 is also equipped with the largest volume of air on the sole in 2019.
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The “Jordan Proto Max 720” is a pair of Jordan Brand shoes that also focuses on comfort and functionality.
Like the Air Max series, the Air Jordan series is a symbol of Nike. The Jordan Proto Max 720 is a shoe that honors the basketball gods with an all-around airbag. With a futuristic style inspired by space flight, the upper combines elastics and patent leather on a ripstop nylon base, making it both durable and lightweight. The inner bootie construction provides a snug, sock-like fit for a comfortable fit. The unique design of the shoe’s tongue tab and heel tab make it easy to put on and take off. The belt closure system allows you to adjust the fit, and eyelet loops around the ankle allow you to personalize the laces.
