What is the appeal of “DOCKSIDES”, where Sebago’s craftsmanship lives on?

Sebago is a long-established shoe brand known for its classic manufacturing methods and comfort. In this issue, we focus on the brand’s “dock size” shoes, which were a big hit during the preppy boom, and delve into the brand’s history and appeal.

Sebago” is a long-established shoe manufacturer that has produced many masterpieces

SEBAGO is a shoe manufacturer that was founded in 1946 in the U.S. state of Maine. In 1970, the company released the “Dock Size,” a typical boat shoe, which became a smash hit, and in 1981, the company released the “Campside,” which is now known as the “Chuck Side. The “Campside” released in 1981 is now also synonymous with chukka boots. In other words, Sebago is one of the brands that had a great impact on the leather shoe industry.

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Incidentally, Sebago is also famous among fans as the brand favored by pop star Michael Jackson, whose shoes made him a household name. Today, Sebago has grown into a global brand with operations in more than 85 countries around the world, and is constantly attracting new users by actively collaborating with other brands.

Dock size” that made Sebago a famous shoe brand

Sebago has made its name known around the world with the “Dock Size,” a pair of deck shoes introduced here. This work, which utilizes the brand’s signature mocca stitching, gained popularity as a standard shoe to match the feet of the preppy style that was in full swing in the 1980s, and solidified Sebago’s position as a casual shoe brand. Although the shoes do not have a luxurious look, they are deck shoes with craftsmanship down to the smallest detail, and have been loved for their unchanging design from the time of their launch to the present day.

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