
FRED PERRY polo shirts are one of the three most famous polo shirts along with Ralph Lauren and Lacoste. Originally developed as tennis wear, Fred Perry polo shirts have been loved not only by athletes but also by great rock artists and film directors, and have had a great influence on British youth culture. In this issue, weintroducethree notable characteristics of Fred Perry polo shirts and four representativemodels!
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What is Fred Perry?Long-established British brand founded by a legendary tennis player also known as a fashionable man
Fred Perry is a British fashion brand founded by legendary British tennis player Frederick John Perry. The founder, Frederick John Perry, was born in 1909 in the industrial town of Stockport, England, the son of a cotton spinner, and became a world champion table tennis player at the age of 19. Later, while turning into a tennis player, he achieved the feat of winning three consecutive Wimbledon titles in 1936, as well as three U.S. championships and one each in Australia and France, becoming the first player in history to complete a Grand Slam. He was also called the “Best Dressed” because of his elegant style of playing in white polo shirts and white pants, and was also a fashion icon.
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The reason for its founding and the history of the brandStarting with the development of wristbands, the brand turned the conventional wisdom of tennis wear of the time on its head
The brand was founded in the 1940s when Frederick John Perry, after retiring as a player, used his experience from his working days to develop a functional He developed a wristband with excellent functionality using his experience as a retired athlete and added the name Fred Perry, which was his nickname. His wristbands were used by many professional tennis players and gained recognition in the tennis world. He then followed up his wristbands with shirts, and in 1952 he established ” Fred Perry Sportswear, Inc. In 1952, he founded the Fred Perry Sportswear Company, and his trade logo, the laurel wreath, was born. This mark is also known as the laurel wreath.
At the time, tennis wear wasusually of a roomy, dowdy form, but Fred Perry’s improvements to a slim, form-fitting silhouette became the talk of the town, and Fred Perry polo shirts quickly gained popularity. The innovative and stylish design was loved by many tennis players and established itself as sportswear.Although first popularized as sportswear, in the 1960s, young people in the United Kingdom began wearing polo shirts as street wear, and they became popular as a fashion item as well.
In Japan, Fred Perry became widely known after Hit Union signed a manufacturing license agreement with the brand in 1970, and in 1995, Hit Union acquired the Fred Perry Company in its home country, and the brand has continued to expand since then. Incidentally, in the same year, the founder, Frederick John Perry, passed away.
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