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TOP / NEWS
Zegna Unveils Spring/Summer 2026 Campaign Featuring Mads Mikkelsen
NEWS

Zegna Unveils Spring/Summer 2026 Campaign Featuring Mads Mikkelsen

HUF and TAION collaborate for the first time! The first collaboration between HUF and TAION!
NEWS

HUF and TAION collaborate for the first time! The first collaboration between HUF and TAION!

The masterpiece of modern art is now available as a watch. Swatch is now offering six watches in collaboration with the “Centre Georges Pompidou”!
NEWS

The masterpiece of modern art is now available as a watch. Swatch is now offering six watches in collaboration with the “Centre Georges Pompidou”!

1017 ALYX 9SM customized AP’s Royal Oak can be bought ima!
NEWS

1017 ALYX 9SM customized AP’s Royal Oak can be bought ima!

G-SHOCK and the emergency fire brigade have come up with a collaboration model “GW-9400NFST” that shares the common denominator of “toughness”.
NEWS

G-SHOCK and the emergency fire brigade have come up with a collaboration model “GW-9400NFST” that shares the common denominator of “toughness”.

Tommy Hilfiger releases SUMMER HERITAGE capsule collection! Modern silhouettes and edgy items attract the next generation
NEWS

Tommy Hilfiger releases SUMMER HERITAGE capsule collection! Modern silhouettes and edgy items attract the next generation

PIERRE HARDY Releases Sneaker Collaboration with Former Football Player Victor Cruz
NEWS

PIERRE HARDY Releases Sneaker Collaboration with Former Football Player Victor Cruz

NAOKI TAKIZAWA” launches a special order bag collection from the long-established British store SIMPSON LONDON in limited quantities!
NEWS

NAOKI TAKIZAWA” launches a special order bag collection from the long-established British store SIMPSON LONDON in limited quantities!

Have you already checked out the Isetan Shinjuku Men’s Building, where ordering tailored clothing has evolved even further?
NEWS

Have you already checked out the Isetan Shinjuku Men’s Building, where ordering tailored clothing has evolved even further?

Three limited edition models will be released at PREMIATA’s pop-up event at Isetan Shinjuku Men’s Building!
NEWS

Three limited edition models will be released at PREMIATA’s pop-up event at Isetan Shinjuku Men’s Building!

Check out the new Diesel Black Gold, which expresses the 60’s bikers’ zeitgeist.
NEWS

Check out the new Diesel Black Gold, which expresses the 60’s bikers’ zeitgeist.

New colors from G-SHOCK! 5 models with skeleton specifications, metallic feel and vivid colors
NEWS

New colors from G-SHOCK! 5 models with skeleton specifications, metallic feel and vivid colors

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RANKING NEWS

  • A Japan-exclusive model joins the Hublot “Classic Fusion” collection! It features a dial set with natural gemstones in deep blue and vibrant green. A Japan-exclusive model joins the Hublot “Classic Fusion” collection! It features a dial set with natural gemstones in deep blue and vibrant green.
  • What color should you use? Gatsby’s Moving Rubber series has undergone a major overhaul! What color should you use? Gatsby’s Moving Rubber series has undergone a major overhaul!
  • A tribute to the model that shook the watch industry in 1980! The Hublot “Classic Fusion Tribute” is here A tribute to the model that shook the watch industry in 1980! The Hublot “Classic Fusion Tribute” is here
  • Here are the latest trendy hairstyles for 2024! Top 20 men's hairstyles determined by public vote Here are the latest trendy hairstyles for 2024! Top 20 men's hairstyles determined by public vote
  • Type 1 Jackets Available in 6 Different Materials! Stone Island Unveils “NO SEASONS” Type 1 Jackets Available in 6 Different Materials! Stone Island Unveils “NO SEASONS”
  • ASICS Walking Launches Its New Flagship Model, the “MOON AMBLE”! ASICS Walking Launches Its New Flagship Model, the “MOON AMBLE”!
  • Urban Aesthetics for Hiking Boots. ATTACHMENT by TARVAS Design Studio Urban Aesthetics for Hiking Boots. ATTACHMENT by TARVAS Design Studio
  • The iconic “Barbour International” jacket returns to Japan for the first time in about two and a half years! New colors, making their Japanese debut, are also available. The iconic “Barbour International” jacket returns to Japan for the first time in about two and a half years! New colors, making their Japanese debut, are also available.
  • Ayumu Nakajima in Lardini. The Fall/Winter 2026 Campaign Blends Japanese Beauty with Italian Elegance Ayumu Nakajima in Lardini. The Fall/Winter 2026 Campaign Blends Japanese Beauty with Italian Elegance
  • Levi's® x sacai" finally launched! Men's lineup includes three jackets and one pair of jeans in hybrid designs. Levi's® x sacai" finally launched! Men's lineup includes three jackets and one pair of jeans in hybrid designs.

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  • Sunglasses for men! From tips on how to wear and how to choose, to the latest snapshots and recommended items.
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