![[ Milan Men's Fashion Week 24SS ] The latest street snaps and brand trends!](https://otokomaeken.com/wp-content/uploads/2023/07/34-750x396.jpg)
Milan Men’s Fashion Week was held from June 16 to 20, 2023. While Italian and international brands held fashion shows and exhibitions, it was also a place where you could see many fashionable people dressed in different tastes from Pitti.
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First, check out the latest street snapshots caught at Milan Fashion Week!
The street snaps of Milan Men’s Fashion Week show a variety of outfits including mode styles. Here is a selection of the coolest men’s styles from the show!
Then, Milan The following are some of the topics that stood out at the Milan Fashion Week.
Zegna’s 2024SS collection with the theme of “linen” and “natural colors
Zegna’s 2024SS collection was presented at a venue created in a corner of Milan City and surrounded by a vast amount of linen material. Oasi Lino, a linen fabric produced in-house by Zegna, is produced from this raw material.
As this well-crafted world view suggests, this collection is built around Zegna’s linen material ” Oasi Lino. Although linen is basically recognized as a cool and casual material suitable for summer, it has long been known as a noble material in Europe, and Zegna also considers linen to be elegant and graceful. Zegna also considers linen to be elegant and noble. Using such elegant linen material, Zegna mainly offers items characterized by a relaxed and loose silhouette. The drapes created by the relaxed silhouettes further amplify the elegant mood of linen to complete the collection.
The coloring was characterized by gradation and tone-on-tone, which is Zegna’s forte. The color palette was expressed by mixing fresh natural colors inspired by nature, such as ivory, mint green, light orange, and beige, with darker colors such as dark brown to create a crisp color palette.
Catching actor Yuto Isomura at the Zegna show venue!
Actor Yuto Isomura was a guest from Japan at the Zegna show. He wore a pullover shirt and wide pants tailored in Oasi Lino and triple-stitched sneakers.
Emporio Armani’s collection based on black is a novelty.
Emporio Armani’s show was held at a venue featuring a giant ginkgo leaf motif. The theme of the show was “The essence of the night,” and the collection was based on black items, crossed with champagne-like beige, bright white, and gray. It is rare for Emporio Armani to show such an all-out black collection. In the latter half of the show, the lineup was accompanied by oriental music incorporating the sound of the zither, evoking a somewhat sensual oriental mood.
After a brief presentation of the runway, the Italian representatives for the Paris Olympics joined Mr. Giorgio Armani on stage at the end of the show. The show ended in a moving mood with the Italian national anthem playing as the finale.
Toma Ikuta from Japan participated in the Giorgio Armani show held on a different day!
Actor Toma Ikuta came to the Giorgio Armani show held on the last day of Milan Fashion Week as a guest from Japan, along with Brendan Fraser and Reggae-Jean Page. Dressed in a shimmering navy set-up that symbolizes Armani’s SS 2023 collection, he was snapped by many media in front of the venue.
44 Label Group presented their collection in a very unique venue design.
44 Label Group, an up-and-coming brand launched in 2020, designed a unique venue for its show that stood out from the elaborate designs of other brands. The runway was laid out on a spiraling multi-level parking garage, with models walking from the top to the bottom of the stairs.
The brand owner is Max Kobosil, a DJ and music producer based in Berlin, Germany. As his image suggests, the collection was presented with hard-hitting four beat techno music.
Brands that did not participate in Pitti also held exhibitions at Milan Fashion Week!
Woolrich’s 2024SS collection was a full-fledged launch of outdoor taste with themes of sailing, resort beaches, and climbing. The collection featured blue and vitamin colors inspired by the sea and the sun, while the climbing theme featured rugged patterns that seemed to be inspired by rocks and geological formations.
TAGLIATORE, which once again decided not to exhibit at Pitti, unveiled its new collection at its press room in Milan. The press room area has been expanded even more since we visited in January 2023, and we could see that the brand is riding a wave of success in Italy as well. The main colors are light green and dull light pink. The new collection was also presented in a colorful palette of other bright colors such as yellow, brown, and blue.
The loose silhouettes, light coloring, and soft tailoring of the items give a “gentle” feeling. Canali presented a collection in Milan. The models wearing items from the new collection were shown walking on the stage, and the realistic texture and fitting of the clothes could be seen through this method of presentation, in which the items actually worn by the models could be seen up close as they walked. The coloring is precious light blue and white, reminiscent of summer seaside and sandy beaches, accented with yellow, pink, and brown.
