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The original sneaker of Onitsuka Tiger, the model that became the starting point of 70 years of history, is finally revived with increased power.
Masterpiece

The original sneaker of Onitsuka Tiger, the model that became the starting point of 70 years of history, is finally revived with increased power.

Special feature on how to dress/coordinate with outerwear over a T-shirt!
OUTFIT

Special feature on how to dress/coordinate with outerwear over a T-shirt!

Beige suits for men! Introducing the hottest outfits and items that are rich yet light
OUTFIT

Beige suits for men! Introducing the hottest outfits and items that are rich yet light

Vans’ ” ERA ” is a masterpiece created by a top skater’s improvement! Introducing the 7 hidden charms
Masterpiece

Vans’ ” ERA ” is a masterpiece created by a top skater’s improvement! Introducing the 7 hidden charms

When it comes to choosing usable men’s spring outerwear, moderation is the key word!
Masterpiece

When it comes to choosing usable men’s spring outerwear, moderation is the key word!

Straight-tip leather shoes for men! Introducing the simple yet profound features and charms of straight-tip shoes, as well as notable examples of how to wear them!
OUTFIT

Straight-tip leather shoes for men! Introducing the simple yet profound features and charms of straight-tip shoes, as well as notable examples of how to wear them!

NAOKI TAKIZAWA” launches a special order bag collection from the long-established British store SIMPSON LONDON in limited quantities!
NEWS

NAOKI TAKIZAWA” launches a special order bag collection from the long-established British store SIMPSON LONDON in limited quantities!

Have you already checked out the Isetan Shinjuku Men’s Building, where ordering tailored clothing has evolved even further?
NEWS

Have you already checked out the Isetan Shinjuku Men’s Building, where ordering tailored clothing has evolved even further?

What are the 5 attractions of the New Balance’s departed classic model ” 998 “?
Masterpiece

What are the 5 attractions of the New Balance’s departed classic model ” 998 “?

Jeans Six denim options with a twist that excel in coding
OUTFIT

Jeans Six denim options with a twist that excel in coding

Three limited edition models will be released at PREMIATA’s pop-up event at Isetan Shinjuku Men’s Building!
NEWS

Three limited edition models will be released at PREMIATA’s pop-up event at Isetan Shinjuku Men’s Building!

Check out the new Diesel Black Gold, which expresses the 60’s bikers’ zeitgeist.
NEWS

Check out the new Diesel Black Gold, which expresses the 60’s bikers’ zeitgeist.

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RANKING NEWS

  • Cartier Launches New “Roadster” Watch! A Classic Etched in the Memories of Watch Enthusiasts Returns Cartier Launches New “Roadster” Watch! A Classic Etched in the Memories of Watch Enthusiasts Returns
  • The iconic “Barbour International” jacket returns to Japan for the first time in about two and a half years! New colors, making their Japanese debut, are also available. The iconic “Barbour International” jacket returns to Japan for the first time in about two and a half years! New colors, making their Japanese debut, are also available.
  • Just like spy gear!? A new model of the Montblanc leather bag—which brings to mind that famous code name—has been released Just like spy gear!? A new model of the Montblanc leather bag—which brings to mind that famous code name—has been released
  • Sea Green Hosts Launch Event for Its Fall/Winter 2026 Collection! What Are the Highlights of the New Collection? Sea Green Hosts Launch Event for Its Fall/Winter 2026 Collection! What Are the Highlights of the New Collection?
  • What color should you use? Gatsby’s Moving Rubber series has undergone a major overhaul! What color should you use? Gatsby’s Moving Rubber series has undergone a major overhaul!
  • The American Express Platinum Card “Mirror Design” is finally available in Japan! Applications are being accepted for a limited time. The American Express Platinum Card “Mirror Design” is finally available in Japan! Applications are being accepted for a limited time.
  • Here are the latest trendy hairstyles for 2024! Top 20 men's hairstyles determined by public vote Here are the latest trendy hairstyles for 2024! Top 20 men's hairstyles determined by public vote
  • The long-awaited wide model of Levi's 501® is now available for the first time in two new silhouettes, Loose and Relaxed! The long-awaited wide model of Levi's 501® is now available for the first time in two new silhouettes, Loose and Relaxed!
  • Stone Island's Fall/Winter 26-27 season is here! The first release is the new “LODESTAR” series. Stone Island's Fall/Winter 26-27 season is here! The first release is the new “LODESTAR” series.
  • Worn by seven stars, including Mbappé and Figo! Hublot watches that graced the wrists of celebrities at the 26th FIFA World Cup Worn by seven stars, including Mbappé and Figo! Hublot watches that graced the wrists of celebrities at the 26th FIFA World Cup

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  • Seven reasons why Puma “SUEDE” has been supported for 50 years.
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  • Navy pants for men! Pick up stylish outfits and items that create a beautiful atmosphere!
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  • How to Brush Your Suit ” “Take good care of your favorite piece of clothing in a way that won’t damage the fabric!”
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    How to Brush Your Suit ” “Take good care of your favorite piece of clothing in a way that won’t damage the fabric!”

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